Disaronno: The Mixing Star Makes a Step Change and Looks to Innovation
After 10 years of competitions involving bartenders from different
countries who were challenged to showcase the mixability of Disaronno,
Disaronno’s contest The Mixing Star has changed direction.
Convinced that trends today move on channels other than a performance in front of a jury, Disaronno, the most consumed Italian liqueur in the world and the brand embodying the coolest soul of Made in Italy, has transformed The Mixing Star to Innovation Hunter, a social media based "exploration" with a mission: identifying innovative trends in mixology and movers and shakers in the field, in the UK and around the world, filming and sharing them with the community of bartending experts.
In London, Milan and Amsterdam Disaronno has selected a few bartenders who are revolutionizing the field. The ways in which they express innovation have been collected in a set of stylish short movies specially made by Disaronno. The protagonists are available on The Mixing Star Facebook page and YouTube channel.
This press release features multimedia. View the full release here: http://www.businesswire.com/news/home/20180116006280/en/
The Mixing Star, the Disaronno project dedicated to bartenders, evolves and becomes a journey into the most innovative trends in international mixology (Photo credits Disaronno)
The Mixing Star has dedicated strong attention to one of the most important cities in international mixology.
First stop is at Crucible, a place where Stuart Bale has born a new idea. Crucible is a co-working hub for the drinks industry, where professionals who want to experiment can find sophisticated high-tech equipment that most bars can’t afford. Beyond being an innovation lab Crucible is a place where bartenders can work together sharing ideas and developing common creative solutions.
Imagination, adventure, exploration describe Mr Fogg’s, the quirky collection of bars that takes its inspiration from Jules Verne's Phileas Fogg, the man who travelled the globe in 80 days. In rooms adorned with worldly paraphernalia, Italian talents Danilo Tersigni and Simone Spagnoli bring back to life Victorian England. The staff are dressed in Victorian finery, even adopting an old-fashioned dialect, fully immersing customers in the surroundings. The unusual cocktail menu, featuring special ingredients sourced from all over the world, allows guests to embark on their own 'taste adventure'.
With Nine Lives The Mixing Star focuses on earth resources’ care. Tom Soden, founder of Nine Lives, is deeply committed to the closed-loop approach in his bar: nothing is wasted, recycling is the rule, left overs are collected and become the compost used to organically fertilize the herbs grown on the terrace garden of the bar. The warm and personalized dialogue with clients is Nine Lives’ way to positively influence people about environment.
The first step of the journey stopped off in Milan. Here The Mixing Star has found a lot of creativity and new ideas partnering with two brilliant bartenders: Flavio Angiolillo who has created Backdoor 43, the smallest bar in the world (only 4 square meter), and Filippo Sisti, amazing interpreter of the liquid kitchen trend.
Disaronno has worked with Tess Posthumus, bartender, blogger and writer who was elected Mixing Star in 2013. Tess has selected two socially responsible bartenders: Wouter Bosch@Rosalia’s Menagerie for his careful approach to planet using km 0 ingredients and reducing waste, and Kevin Kroon@Door 74 who has developed his responsible mixing art creating excellent low-alcohol cocktails.
Elena Zaco, +39 348 3113189
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Tilaa tiedotteet sähköpostiisi
Haluatko tietää asioista jo ennen kuin ne uutisoidaan? Kun tilaat tiedotteemme, saat ne sähköpostiisi yhtä aikaa suomalaisen median kanssa. Tilauksen voit halutessasi perua milloin tahansa.
Lue lisää julkaisijalta Business Wire
Andersen Global Expands in Africa with Oliveira & Associados21.8.2018 16:30 | Tiedote
Andersen Global continues its expansion in Africa through a Collaboration Agreement with Oliveira & Associados, a law firm based in Angola, founded by Formosa Oliveira in 2016. Andersen Global Chairman and Andersen Tax LLC CEO, Mark Vorsatz, commented, “The economy in Angola is one of the fastest growing in the world, and we are excited about adding this practice in a market that has a strong connection to Portugal and is strategic to our business in Portugal. Oliveira & Associados is an energetic and talented group, and with the addition of Isalcio Mahanjane e Associados in Mozambique last week, we have added key locations in our Portuguese and Iberian strategy.” With headquarters in Luanda, Oliveira & Associados provides legal services to both corporate and individual clients within Africa and globally. “Collaborating with Andersen Global will help us extend our reach as we develop and seamlessly deliver cross-border solutions,” remarked Formosa Oliveira. “With added tax and legal se
Mavenir Introduces RCS Business Messaging Partner Program to Enable MNO’s A2P Revenue Growth21.8.2018 16:00 | Tiedote
Mavenir, the world’s #1 messaging systems provider and a leader in Rich Communication Services (RCS)—with an 85% market share in North America—today announced its RCS Business Messaging Partner Program with 15 confirmed partners. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20180821005089/en/ Mavenir’s RBM Chatbot (Photo: Business Wire) The Mavenir RCS Business Messaging (RBM) solution enables brands, aggregators, content providers, enterprises and MNOs to monetize RCS messaging technologies and provide rich, multimedia end-user experiences from the native messaging application on mobile devices. This global partner program is focused on accelerating the adoption of RCS multimedia messaging by creating a community of industry leading messaging partners to provide MNOs with a compelling business-to-consumer (B2C) messaging channel and become the platform of choice for advertisers, brands, content providers and enterprises to
Dynacor Announces First Quarterly Dividend Payment21.8.2018 15:03 | Tiedote
Dynacor Gold Mines Inc. (TSX: DNG) (OTC: DNGDF) (Dynacor or the Corporation) is pleased to announce today that its Board of Directors (Board) has approved the initiation of quarterly cash dividends to its shareholders and the declaration of the first cash dividend in the company's history. The dividend of CAD$ 0.01 per common share, is payable on October 1, 2018 to shareholders of record on September 20, 2018. Dynacor is one of the largest ore purchasing processors in Peru. With its new ore processing facility operating at near full capacity, the Corporation is forecasting 2018 to be its best year on record. Dynacor’s stable business model is proven to withstand the volatility of the gold price. The Corporation is free of debt, in a healthy financial situation and working towards its 30th consecutive quarter of profits. President and CEO Jean Martineau states, “Our team has worked very hard to build the Corporation to what it is today. Our solid financial situation and leadership posit
FAA Approves AerTrak for Boeing 757-200 Series Aircraft to Comply with Automatic Dependent Surveillance-Broadcast (ADS-B) Operations Mandate21.8.2018 15:00 | Tiedote
The Federal Aviation Administration (FAA) has issued a Supplemental Type Certificate (STC) for installation of AerSale®’s AerTrak™ system on Boeing 757-200 series aircraft (ST04011NY), to comply with the Automatic Dependent Surveillance-Broadcast (ADS-B) Operations rule, a critical part of the agency’s Next Generation Air Transportation System (NextGen). Beginning January 1, 2020, the FAA has mandated that aircraft operating in airspace defined by 14 CFR § 91.225 must be equipped with an ADS-B Out system that meets the minimum performance requirements of 14 CFR § 91.227. The FAA approved AerTrak for Boeing 737 NG series aircraft (ST04009NY) earlier this year. ADS-B provides enhanced navigational accuracy using precise tracking via global positioning satellite (GPS) signals. Reducing risk and improving safety, the technology increases navigational coverage, especially in remote areas beyond radar range. Additionally, ADS-B enables more direct flight plans, thereby saving time, costs, an
Smiths Detection Delivers Effective Lithium Battery Detection21.8.2018 11:00 | Tiedote
Smiths Detection now offers reliable and accurate lithium battery detection as an option on the HI-SCAN 100100V-2is and 100100T-2is scanners, with other conventional X-ray systems to follow. Existing installations can also be upgraded on site. This is the first module from a series of smart and adaptable algorithms for the automatic detection of an ever expanding list of dangerous, prohibited and contraband goods and substances. Taking the deep learning approach, Smiths Detection is collaborating with customers to build a huge library of images from which the algorithms can ‘learn’ to detect many other items. “The lithium battery development follows IATA’s recommendations regarding Dangerous Goods and is aimed mainly at the air cargo sector,” explained Matt Clark, VP Technology & Product Development, Smiths Detection. “It is designed to tackle the tangible threat posed by lithium batteries, which have the potential to ignite when airborne. In addition to extending this option to a full
Avaya Contact Centre Migration Improves Australian Department of Defence Effectiveness and Capability21.8.2018 10:00 | Tiedote
Protecting the national interest gets a boost from omnichannel communications, as Avaya Holdings Corp. (NYSE:AVYA) today announced it has been selected as the contact centre technology and services provider by the Australian Department of Defence. The five-year contract will see Defence migrate and consolidate its 14 contact centres – comprising more than 650 personnel and servicing over 40 lines of business – exclusively to the Avaya omnichannel platform. The new solution will enable Defence’s contact centres to be fully unified with all communications channels and associated applications. This omnichannel environment will allow Defence to expand its automation and analytics capabilities, subsequently providing a more efficient and personalised experience for the people who interact with any of the contact centres. When the project is complete, contact centre agents within each operational arm of Defence will have visibility into combined data sets, allowing them to deliver personalis
Uutishuoneessa voit lukea tiedotteitamme ja muuta julkaisemaamme materiaalia. Löydät sieltä niin yhteyshenkilöidemme tiedot kuin vapaasti julkaistavissa olevia kuvia ja videoita. Uutishuoneessa voit nähdä myös sosiaalisen median sisältöjä. Kaikki STT Infossa julkaistu materiaali on vapaasti median käytettävissä.Tutustu uutishuoneeseemme