FREE NOW announces international partnership with Cooltra
- Cooltra’s eMopeds are available via the FREE NOW app in Spain, Portugal and Italy.
- The alliance reinforces FREE NOW’s position as a leading platform in multimodal, urban and sustainable mobility and its goal of achieving net zero by 2030.
- Booking, payment and license registration can be processed directly through the FREE NOW app.
Hamburg, May 12th - FREE NOW, Europe’s leading multi mobility platform, and Cooltra, a European leader in sustainable micro mobility, announce their international partnership. From today on, FREE NOW users will be able to book the more than 7,500 electric scooters that Cooltra has in 6 European cities directly via the FREE NOW app: Barcelona, Madrid, Valencia, Lisbon, Rome and Milan.
For the first time, users in Spain and Portugal can book a third party provider service via the FREE NOW app. In Italy, it is the second third-party integration after eScooter provider Voi. With this deal, thousands of Cooltra eMopeds become available via their usual account - no new registration required. Both FREE NOW and Cooltra have greener travel at the core: not only are both climate-neutral, but they also focus on the most eco-friendly mobility options in support of the Paris Climate Agreement.
David Koral, Director Partnerships at FREE NOW: “Our partnership with Cooltra is an excellent demonstration of how committed FREE NOW is to being a sustainable multi mobility platform. We are incredibly excited to launch our first Third-Party-Integration in Spain and Portugal and are looking forward to launching in even more countries, making various services available in only one app.”
Timo Buetefisch Co-Founder and CEO of Cooltra: "Both FREE NOW and Cooltra share the same interest for sustainability, so our goal is to promote and encourage citizens to opt for mobility options with the least environmental impact. This partnership reinforces the commitment of both companies to highlight the need for a shift towards a more sustainable model, with a multimodal transport offer that is more respectful of the environment and that decongests traffic in large cities, promoting the efficient use of available resources.”
About FREE NOW
About FREE NOW
FREE NOW is Europe’s leading multi-mobility platform backed by BMW Group and Daimler AG. Next to ride hailing, FREE NOW also offers micro-mobility services such as eScooters, eBikes, eMopeds as well as car sharing. It consists of the services FREE NOW (10 European markets) and Βeat (5 Latin American and 1 European market). Summed up, those services currently attract 50 million users in 16 markets and more than 150 cities. FREE NOW is therefore the biggest multi-service mobility provider in Europe and the fastest-growing ride-hailer in Latin America. FREE NOW works with various third party providers to offer their customers an even wider range of options to get from A to B. In total, around 1,900 employees in around 35 offices work for the services of FREE NOW, which is led by CEO Marc Berg.
Cooltra is a company founded in 2006 in Barcelona with the aim of offering a sustainable mobility service on two wheels to both tourists and residents. In just a few years, the company has undergone significant expansion, going from renting 50 scooters in a single shop to having a fleet of over 17,000 scooters (56% electric), more than 100 rental points in Europe and a staff of over 400 employees. In addition to short- and long-term rental of scooters and motorcycles, we currently offer services such as renting to companies and fleet management for public administrations. Moreover, the Cooltra Group is the driving force behind eCooltra, the first per minute electric scooter sharing service in Europe, with a presence in 6 cities. For more information, please visit: https://corporate.cooltra.com/en/
Subscribe to releases from FREE NOW
Subscribe to all the latest releases from FREE NOW by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from FREE NOW
Europe’s leading mobility platform FREE NOW increases BEV tours by 71% in 202116.9.2021 11:52:04 EEST | Press release
● After introducing its Move To Net-Zero carbon emissions initiative earlier this year, FREE NOW announces its achievements in 2021 on the occasion of the European Mobility Week, which starts today ● Since January 2021, FREE NOW trips using Battery Electric Vehicles (BEVs) have grown by 71% and the platform has added 20% new BEV active drivers ● In addition, FREE NOW has integrated almost 130,000 new eScooters, eBikes and electric shared cars in the app, widening its green mobility offer and becoming the mobility platform with the biggest vehicle choice in Europe ● FREE NOW has offset 173,000 tons of CO2 emissions, covering all the emissions produced by the company and its services from the beginning of 2020 onwards ● The leading mobility platform will participate in the EU Mobility Week with a number of different activities to raise awareness of sustainable urban mobility
FREE NOW signs the Diversity Charter and sets new targets to increase the proportion of women in management positions25.5.2021 11:00:00 EEST | Press release
The leading mobility platform commits to the values of the Diversity Charter and expands its commitment to diversity and inclusion First targets defined to increase the proportion of women in all management positions – 38% by the end of this year and 43% by 2023 Implementing regional initiatives including tech scholarships and trips for people with disabilities extends the company’s existing commitment to diversity and inclusion for its consumers Hamburg, 25 May 2021 - FREE NOW, Europe’s leading multi-service mobility platform, is strengthening its commitment to building a diverse and inclusive workforce and corporate culture. Under the MAKE A MOVE initiative, the company is launching a series of measures. To mark the occasion of the first European Diversity Month in May 2021, set up by the European Commission, the company signs the ‘Diversity Charter’. When a company does so, this represents a public commitment to promoting diversity and equal opportunities for all staff. With this ac
Leading mobility platform FREE NOW and micro-mobility provider TIER announce strategic partnership across Europe - TIER e-scooter and e-moped services will be integrated into the FREE NOW app9.3.2021 10:00:00 EET | Press release
Micro-mobility provider TIER will make all its electric scooters and mopeds available in Germany and France in the FREE NOW app. Both companies are eager to increase the scope in the future. From April 2021 onwards, the partnership will start with the launch in eight German cities followed by France shortly afterwards. Further cities across Europe will be launched throughout the summer.
FREE NOW joins The Climate Pledge17.2.2021 10:05:00 EET | Press release
Europe’s leading multi-mobility platform takes another step to commit to its Net-Zero Initiative and signs The Climate Pledge, a commitment co-founded by Amazon and Global Optimism
FREE NOW is the first mobility platform to offer free vaccination rides for users across Europe8.2.2021 10:14:06 EET | Press release
All FREE NOW users can take advantage of the Vaccination Ride offering: In Ireland, Germany, Poland, Portugal, Spain, Italy, Greece and Romania the leading tech company helps their customers to travel to vaccination centres in order to get their Covid-19 vaccination shot.
FREE NOW is the First Mobility Platform to Become Net-Zero in Europe by 203013.1.2021 10:23:51 EET | Press release
The leading tech company introduces its Move To Net-Zero: FREE NOW will be carbon-neutral immediately, targets at least 50% fully electric vehicle rides by 2025 and 100% zero emission rides by 2030 in all key European markets
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.Visit our pressroom