Visable GmbH

Record year 2021: Platform provider Visable reports 66 million euro turnover


Hamburg, 12 January 2021 – Visable, the provider of Europe’s leading B2B platforms EUROPAGES and wlw (formerly “Wer liefert was”), reports its most successful year yet: Overall, the company was able to achieve a profitable record turnover of 66 million euros. This constitutes a growth of 14 per cent compared to the previous year. "We are very satisfied and pleased with our performance in 2021, despite the ongoing COVID crisis. In particular, we were once again able to significantly increase our new customer business with a plus of 15 per cent compared to 2020 thanks to the continuous improvement of our platforms," says Visable CEO Peter F. Schmid.

Visable CEO Peter F. Schmid
Visable CEO Peter F. Schmid

Search queries on EUROPAGES and wlw: Increasingly international
Most visitors to the EUROPAGES B2B platform in 2021 came from France, Italy, Germany, Turkey and the United Kingdom. "The demand on our platforms is becoming increasingly international and is no longer limited to Europe. On wlw we recorded accesses from 180 countries, on EUROPAGES from over 200 countries. Especially the traffic from Asia is growing disproportionately on both platforms," explains Peter F. Schmid. As in previous years, the search queries on EUROPAGES came from all over the world in 2021 – including twelve from Western Sahara, eight from Vatican City and three from the American Virgin Islands.

Most of the search queries sent and received on wlw (formerly "Wer liefert was") came from Germany again, followed by Austria and Switzerland. Poland and China follow in fourth and fifth place. The five most frequently searched for product categories included mechanical engineering, respirators, foods, medical technologies, logistics and metal construction. The strongest increases in search queries were for industrial computers, power transmission elements, design systems, ethylene vinyl alcohol copolymers (EVOH) and engine monitoring systems.

Growing workforce
In 2021, Visable received around 4,200 applications, which led to almost 100 new hires across the company’s Hamburg, Paris, Berlin and Munster locations. In total, the platform provider currently employs close to 500 people.

Expanding portfolio
In 2021, Visable reacted to the growing needs of its users and expanded its existing mobile portfolio to include the Supplier App. Among other things, it allows for effortless management of the company profile as well as incoming enquiries. Its counterpart, the wlw app for purchasers, was launched at the end of 2020. Since then, it has been downloaded more than 40,000 times, with currently over 300 active users per day. The integration of the new Message Center on EUROPAGES to centralise communication between purchasers and suppliers and the inclusion of financial data in the company profiles on wlw mark further milestones in Visable’s product development.

"In 2022 we are planning, among other things, to roll out our Connect sourcing service on EUROPAGES as well," says the Visable CEO. Already implemented on wlw in 2020, this free service allows purchasers to issue a detailed request, based on which Visable experts search for and contact relevant suppliers. In this way, companies can significantly shorten their purchasing process.


Press Contact
TDUB Kommunikationsberatung
Daniel Gerloff, Karsten Hoppe
Hongkongstr. 7
20457 Hamburg
+49 40 80 79 212-27


Visable CEO Peter F. Schmid
Visable CEO Peter F. Schmid

About Visable GmbH

Visable GmbH
Visable GmbH


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Latest releases from Visable GmbH

Applegate and Visable: B2B platform providers forge strategic partnership to strengthen international trade of UK-based businesses22.9.2021 16:05:58 EEST | Press release

Paris / Hamburg / Barnstaple, 22 September 2021 – Visable, the parent company of Europe’s leading online B2B platforms EUROPAGES and wlw (formerly "Wer liefert was"), and Applegate, the premier B2B marketplace in the United Kingdom, have entered into an exclusive partnership. As the official reselling partner in the UK, Applegate is able to offer listings and additional online marketing services on EUROPAGES and wlw alongside its own AI-based sourcing platform. As a result, companies in the UK benefit from greater visibility on the web to promote their products and services to procurement professionals across Europe.

Partner Program: Government agencies collaborate with Europe’s leading B2B-platform provider Visable in promoting SME’s exports16.11.2020 11:15:00 EET | Press release

Hamburg, November 16th, 2020 – Government agencies all over the world are supporting SMEs in their export business by subsidising trade fair appearances. However, moving peo-ple and complex goods, such as machines, around the globe to be displayed at an event is a costly affair and in times of climate consciousness not appropriate. COVID-19 is further com-plicating matters, as the pandemic has led to most of the leading industry events being can-celled. For this reason, several government agencies collaborate with Visable: With years of experience in increasing the presence of B2B-focused SMEs digitally, the platform-provider is a strong partner in the agencies’ efforts to promote commercial exports.

Srikanth Achanta now leads Visable Software Development9.7.2019 16:00:12 EEST | Press release

Visable, the company that provides the two leading online B2B platforms "Wer liefert was" and EUROPAGES, has appointed Srikanth Achanta as Senior Director Engineering. He has been working in this role since July and is responsible for the entire software development of both websites and leads the developer teams at the company’s Hamburg, Berlin and Paris locations. Additionally, he is responsible for the integration of the development locations in Poland and Lithuania into the agile development processes and is therefore a crucial member of the Visable Group team.

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