Singapore AI Company, AIQ, Announces Partnerships in Russia With Publicis Media Russia and VK.com, Russia’s Top Social Media
AIQ Pte Ltd, the Singapore-based AI startup with proprietary computer vision AI technology that transforms businesses in today’s increasingly mobile-first, online world, announced new partnerships with Publicis Media Russia (global leader in marketing, communication and digital transformation) and Russia’s social media networking giant, VKontakte or VK. Through this collaboration, Publicis Media Russia has added AIQ’s computer vision and video recognition technology to their portfolio, enriching Publicis Groupe’s suite of agency offerings and capabilities to include multi-channel solutions that connect physical media to digital assets seamlessly.
In a campaign conceptualised by Publicis Groupe, AIQ’s visual recognition technology was uniquely introduced to major Russian cities; users interacted with out-of-home (OOH) advertisements to get player incentives for Clever, an online gaming app under VK.com, Russia's most popular social network.
Julia Udovenko, Business Transformation Director, Publicis Media Russia elaborated, “It’s essential for Publicis Groupe to deliver seamless user experience to our audience. AIQ’s image recognition technology allows contact with consumers at a deeper level and introduce elements of digital-interactive to visual offline media, which according to the ACAR in 2018, amounted to 248.7 billion rubles (US$3.9 billion). In our campaign, the engagement rate in offline media was three times higher, which shows a high level of audience interest.
In future, we see vast potential for using this technology both when working with technology companies and with FMCG brands. AIQ’s technology is ideal for FMCG companies that traditionally use offline media on the Russian market and are interested in new ways of connecting offline media with online tools.”
John Ng, Innovation spokesperson, Publicis Media Singapore, and GM of the agency’s Singapore Government Business Unit added: “We are extremely excited at Publicis Media’s ability to deliver digital transformation seamlessly across borders with this partnership. With AIQ’s visual and video recognition platform, we are able to overcome the divide between offline and online media. The opportunity to integrate offline consumer behavioural data with online insights greatly enhances our clients’ ability to bring people closer to brands.”
VK.com, an entity of the Mail.Ru Group, has a gaming app, Clever, with over 5 million downloads since its launch in March 2018.
“Via VK.com, we see tremendous potential in AIQ’s image recognition technology becoming a norm in powering commercial activities and everyday tasks. It’s a simple platform yet it can bring about a new way of connecting offline media with online assets, in fast and fun ways,” commented Irina Rumyantseva, Advertising Product & Advertising Monetization Director VK.
“Our partnerships with Publicis Media Russia and Mail.Ru underscore the revolutionary work that media agencies and brands are capable of creating; with our visual and video recognition platform we want to work on more of such partnerships in B2C and B2B markets to bring customer interactions and engagements to a whole new level. We are heartened by the results we have achieved in Russia so far and strive to bring our technology to more businesses in Europe,” revealed Marcus Tan, CEO of AIQ.
AIQ prides itself for being one of the few players globally to offer a proprietary video recognition technology. It is committed to making its computer vision AI technology bring greater ROI for brands, business owners and media owners.
“At Enterprise Singapore, we are pleased AIQ is one of the first Singaporean technology companies to have made inroads into Russia. We are confident AIQ is well-placed to ride on the Russian market’s vibrancy from a growing middle class and private sector. With its partnerships, it is foreseeable AIQ’s visual and video recognition technology opens up a world of possibilities for businesses to engage consumers from physical media to online platforms,” said Raheed Nargund, Regional Group Director, Enterprise Singapore.
About AIQ’s Technology
AIQ offers solutions with its proprietary video & image recognition AI technology. With our computer vision technology, brands and businesses can achieve commercial objectives using innovative solutions, integrating customer interactions across offline to online platforms seamlessly. www.aiq.tech
T: +65 65709139
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Mundipharma Announces the Licence Extension Submission for Invokana® (canagliflozin) and Vokanamet® (canagliflozin and metformin) to the European Medicines Agency22.8.2019 02:01:00 EEST | Press release
STRICTLY FOR EUROPEAN MEDICAL AND PHARMACEUTICAL TRADE MEDIA ONLY As the European distributor of Invokana® (canagliflozin) and Vokanamet® (canagliflozin and metformin), Mundipharma welcomes the news that the European Medicines Agency (EMA) has accepted the licence extension submission for these two medicines to treat stage 2 or stage 3 chronic kidney disease (CKD) and albuminuria as an adjunct to standard of care in adults with type 2 diabetes mellitus (T2DM). The submission is based on the results from the landmark Phase III CREDENCE study1 which evaluated the efficacy and safety of canagliflozin versus placebo in this high-risk patient population when used in addition to standard of care. “Chronic kidney disease is a serious complication of type 2 diabetes, which can increase patients’ risk of developing end-stage renal disease and may reduce their life expectancy by several years.” said Dr Vinicius Gomes de Lima, European Medical Affairs Lead, Mundipharma. “If approved, this licence
Triton Digital Releases Webcast Metrics Rankings for the Top Digital Audio Properties for April 201921.8.2019 23:00:00 EEST | Press release
Triton Digital®, the global technology and services leader to the digital audio and podcast industry, released today its monthly Webcast Metrics® rankers for April 2019. The global rankers, in addition to the U.S., LATAM, and EMEA regional rankers provide insight into the top-performing streaming audio stations and networks around the world for the month of April. The full results of the Global & Regional Rankers for April 2019 can be found here: https://www.tritondigital.com/resources/monthly-rankers/rankers-archive The Webcast Metrics streaming measurement service is the industry standard for online audio consumption data. It provides credible, validated data that enables audio publishers around the world to analyze the consumption of their audio content by daypart, device type, geography, distribution platform, and more. About Triton Digital Triton Digital® is the global technology and services leader to the digital audio and podcast industry. Operating in more than 40 countries, Tr
Celsius Partners With Tether to Bring USDT its Highest Interest-earning Wallet at 10.53% APR21.8.2019 18:15:00 EEST | Press release
Celsius Network (https://celsius.network/), the industry-leading cryptocurrency platform, announces today its partnership with Tether, a stablecoin which pegs its value to the US dollar. The Celsius app now supports the USDT ERC20 stablecoin allowing USDT holders to earn rewards and request loans on a far less volatile asset than other cryptocurrencies. Celsius users can now request a loan issued in USDT, in addition to the existing stablecoins and fiat loan options available through Celsius, at rates as low as 4.95% APR. The company currently offers interest income of 8.1% APR on USDT deposits and 10.53% when paid in CEL tokens. At the same time, using stablecoins reduces capital costs, allowing Celsius to offer loans at a lower rate. Celsius has achieved notable milestones in the past year to drive the decentralization of traditional financial structures: Over $2.2 billion worth of coin loans originated since July 2018 Over $350 million AUM in customer deposits and collateral from lo
The World's First 5nm Generation AI Chip is Taped Out - TeraPixel Technologies, Inc.21.8.2019 17:00:00 EEST | Press release
TeraPixel Technologies Inc. (Representative: Naoki Kawahara) taped out “Extrixa Processor” as the first deep-learning AI product on March 8, 2019 as the world's first chip that uses TSMC 5nm. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190821005023/en/ Picture of Mechanical Sample for 5nm Deep Learning AI Processor (Photo: Business Wire) Wafer equipped with ASIC implemented in the world's most advanced process rolls out on August 25 and is scheduled to be available in early September after assembly testing. This 5nm process will be used to check the core performance and power consumption since SRAM cells were not yet prepared at the time of tape-out in March. In the first quarter of 2020, we will tape out the second version with the same functions as the product version with SRAM and other functional blocks. TeraPixel has R & D technology for massively parallel processors with many cores, aiming for the world's highest le
Cummins President and COO Rich Freeland Retiring21.8.2019 16:00:00 EEST | Press release
Cummins Inc. (NYSE: CMI) announced today that President and COO, Rich Freeland will retire after forty years of service with Cummins. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190821005396/en/ Rich Freeland (Photo: Business Wire) As part of Cummins’ successions plans, the following leadership appointments are also taking place, all of which are effective October 15. Distribution President Tony Satterthwaite will succeed Freeland as President and COO. Components President Tracy Embree will succeed Satterthwaite as Distribution Business President. Chief Technical Officer Jennifer Rumsey will succeed Embree as Components Business President. Jim Fier will succeed Rumsey as Chief Technical Officer. “I want to personally thank Rich for his many contributions to Cummins and his friendship and support over the 25 years I have known and worked with him,” said Tom Linebarger, Chairman and CEO, Cummins Inc. “He is one of the most
Open Web Automation (OWA): How logi.cals Reinvents the World of PLC Programming and Engineering21.8.2019 15:32:00 EEST | Press release
"Never Touch a Running System" is still a central unwritten law in machine and plant engineering. Once an application operates, function and programming are changed as little as possible. This is however no longer up-to-date, as companies with this approach in the automation and engineering process are increasingly lagging behind the requirements for flexibility, time-to-market and quality. Dynamizing the adaptation of the programming of a machine or plant to new tasks requires innovative engineering tools and environments. Open Web Automation (OWA) is logi.cals' answer as a flexible and dynamically evolving automation system that guides the user: from the plant model to configuration, engineering, automated testing, simulation, visualization and beyond. Supporting numerous open standards such as OPC UA, Automation ML or the IEC61131 languages, OWA is the platform for open automation applications. OWA is a modular cloud architecture, which with its browser-based core components, numero
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.Visit our pressroom