Oulu2026 European Capital of Culture year boosts tourism – art, technology and a world-premiere Christmas musical lead the finale23.9.2026 09:06:21 EEST | Oulun kulttuurisäätiö, Oulu2026 | Tiedote
The Oulu2026 European Capital of Culture programme has attracted audiences and visitors to the region, contributing to strong tourism growth. In June, paid overnight stays in Oulu increased by 18 per cent year on year, while registered international overnight stays surged by 51 per cent – at a time when international overnight stays across Finland declined by almost eight per cent. During the final months of the year, Oulu will host immersive contemporary art, light and sound art, works combining science and technology, a new Christmas musical and a winter outdoor ice hockey game.