Business Wire

Konvoy Group Revolutionizes the Keg Industry With World First Tracking Technology

Share

Today at Sigfox Connect 2020, the largest IoT showroom, Konvoy Group, an Australian keg rental solution provider for the beverage industry, announced a world first with the deployment of their keg tracking and monitoring IoT solution across their 70,000-strong fleet of kegs in Australia and New Zealand.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201119005088/en/

To view this piece of content from mms.businesswire.com, please give your consent at the top of this page.

The Konvoy team (Photo: Sigfox)

The beacon technology allows Konvoy Group and its customers to reduce keg losses, while maximizing the use of its keg fleet. To roll out this world's first large scale connected beer-keg solution, Konvoy is leveraging Thinxtra’s Sigfox 0G network.

Konvoy’s ambition was to make keg supply chain management easier, with one of the main challenges a lack of visibility of its fleet. Although scanning technology (RFID, barcodes and QR codes) was an important step in keg location, scans were often missed, resulting in lost kegs and incomplete tracking data.

To address the problem of lost kegs, protect their customers’ bottom line and differentiate themselves in the keg rental market, Konvoy partnered with Thinxtra, The IoT Telco and with UnaBiz, the customized IoT solution provider, to develop an innovative purpose-fit tracking and monitoring solution. The solution runs on Sigfox global 0G network which is owned and operated by Thinxtra in Australia and New Zealand.

When we first met Thinxtra, we already had a precise idea of what we were looking for. The solution needed to be robust, low-cost and last a minimum of five years. More than anything, we wanted to offer real-time information and high-visibility to producers and keg rental companies on their keg fleet and enable them to not only reduce loss but also optimize keg use,” explains Adam Trippe-Smith, Founder & Managing Director at Konvoy Group.

Konvoy worked closely with UnaBiz to design and manufacture a full-fledged Sigfox-enabled tracking solution that makes operational and economic sense. "Konvoy’s go-to-market urgency was a challenge” said Philippe Chiu, CTO and Co-Founder of UnaBiz. “As a complete IoT business solution provider, on top of hardware development and mass production, we knew it was important to make the solution and data accessible to Konvoy as soon as possible. To value-add to hardware, the team also created a mobile application Konvoy and its partners now use throughout the chain for provisioning and pairing the beacon and kegs to accelerate the deployment of Kegfox. The ease of use and access to live location data is what will help Konvoy define its position in the keg rental market.

Konvoy’s Kegfox beacon, a battery-powered passive tracking device, is programmed to send location data to Konvoy via Thinxtra’s Sigfox 0G network at regular intervals or upon specific events. Thanks to the low-power consumption of the 0G network, the beacon can last up to 7 years transmitting location and temperature information several times a day without the need for frequent maintenance. On top of tracking, an accelerometer was also built-in with algorithms to detect different types of movement throughout the keg’s lifecycle, such as when the kegs are moved or cleaned.

Konvoy Group knows its Kegfox beacon technology may offer significant benefits to other keg owners so as of 2021 the company’s new business division, Katch Asset Tracking, will offer solutions to other keg owners globally.

This will allow all keg owners to track the real time location of kegs to ensure efficient keg collection.

A keg is normally used around three to four times per year. This solution gives Konvoy Group’s rental business along with other kegs owners the opportunity to optimize existing assets and use kegs more times per year.

Additionally, the Kegfox beacon enables Konvoy’s customers including well-known craft breweries Moon Dog, Fixation, Parrot Dog and Hawkers to monitor the temperature of kegs, ensuring their beverages meet quality guidelines.

While we focused initially on tracking, this solution has given us the opportunity to also monitor the kegs’ temperature. Because most of the producers have unpasteurized beverages, leaving a keg at too high a temperature actually spoils the product. Being able to send an alert to our customer saying their keg has been transported at the right temperature is an important benefit for them.” adds Adam Trippe-Smith.

Today, Konvoy already has over 200 keg rental customers and has already fitted 20,000 devices on its own kegs and is expecting to equip 95% of its fleet in Australia and New Zealand by the end of the year.

"We are passionate about accelerating the adoption of mass IoT for asset tracking and monitoring, such as beer-kegs, in the supply chain to achieve greater efficiencies and value for customers. Our job is to make sure they are connecting anywhere in Australia and New Zealand. It is fantastic to see Konvoy scaling so fast and even expand globally. It is a great example of what can be achieved today in short timeframes. We see the wider industry adopting IoT solutions more and more as customers simply demand the visibility and efficiency outcomes that can be achieved." says Anthony Stewart, GM Sales ANZ at Thinxtra.

"Once again, the global Sigfox 0G network helps clients across the globe to meet the demand for both innovative and affordable connectivity solutions. It is the perfect match for the exciting field of keg tracking and monitoring. Konvoy demonstrates that by being now able to differentiate its offer and provide a unique technological solution revolutionizing keg supply chain management," explains Ian Terblanche, Senior Vice President of Global Sales at Sigfox.

******

About Konvoy

Konvoy Group formed in 2019 to provide a simple keg rental solution for the beverage industry. Konvoy Group launched its first business, Konvoy Keg Rentals, in October 2019. Since then it has expanded to be the only business in Australian and New Zealand to offer keg rentals, keg servicing and keg tracking. Konvoy Group has three stand-alone businesses: Konvoy Keg Rentals, Keg Services and Katch Asset Tracking.

About Thinxtra

Thinxtra, The IoT Telco, accelerates business efficiency by connecting assets and making them work smarter. With our partners, Thinxtra delivers fit-for-purpose Internet of Things (IoT) device-to-cloud solutions in ANZ, HK and Macau. Born in IoT, we are passionate about contributing to a profitable and sustainable future through large-scale operational efficiencies. Our customers benefit from new business models, better customer experiences and higher asset utilization. We know how IoT creates real business value and we know how to deliver it through market leading local IoT expertise with global reach to the world’s largest 0G network, powered by Sigfox technology and spanning 70+ countries. Visit thinxtra.com.

About Sigfox

Sigfox is the initiator of the 0G network and the world’s leading IoT (Internet of Things) service provider. Its global network allows billions of devices to connect to the Internet, in a straightforward way, while consuming as little energy as possible. Sigfox’s unique approach to device-to-cloud communications addresses the three greatest barriers to global IoT adoption: cost, energy consumption and global scalability.

Today, the network is available in 72 countries, with 1.3 billion people covered. ISO 9001 certified and surrounded by a large ecosystem of partners and IoT key players, Sigfox empowers companies to move their business model towards more digital services, in key areas such as Asset Tracking and Supply Chain. Founded in 2010 by Ludovic Le Moan and Christophe Fourtet, the company is headquartered in France and has offices in Madrid, Munich, Boston, Dallas, Dubai, Singapore, Sao Paulo and Tokyo.

About UnaBiz

UnaBiz is an end-to-end Internet of Things (IoT) solutions company and the first IoT dedicated network operator to roll out a nationwide network in Asia. UnaBiz envisions a closely connected world powered by simple lightweight solutions that can help every person and every organization on the planet live smarter, simpler. The company’s mission is to enable massive IoT with affordable, energy efficient, and easy to deploy solutions in key verticals such as aerospace, facilities management, F&B, healthcare, logistics, supply chain, and smart cities. UnaBiz raised more than US$10 million in its Series A funding in 2018.

To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.

Contact information

Press
Konvoy Group
Peter Brookes, Citadel-MAGNUS
pbrookes@citadelmagnus.com
+61 407 911 389

Sigfox
Antoine Mège, PR & Content Manager
antoine.mege@sigfox.com

Thinxtra
Ursula Dauenhauer, Go To Market Lead
ursula.dauenhauer@thinxtra.com

UnaBIz
Shuhui Fu, Head of Communications
shuhui.fu@unabiz.com

About Business Wire

For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.

Subscribe to releases from Business Wire

Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.

Latest releases from Business Wire

Mirion to Join the U.S. Industry Program at the 69th IAEA General Conference in Vienna, Austria11.9.2025 23:39:00 EEST | Press release

Mirion, a global provider of radiation detection, measurement, analysis, and monitoring solutions to the nuclear, medical, defense, and research end markets, is honored to announce its invitation to attend the 69th International Atomic Energy Agency (IAEA) General Conference. Scheduled for September 15–19 in Vienna, Austria, this annual event brings together key stakeholders from across the globe to discuss issues critical to nuclear safety, security, and peaceful applications of nuclear technology. Representing Mirion at the General Conference will be Chairman and Chief Executive Officer Thomas Logan and Chief Financial Officer Brian Schopfer. Their presence underscores the distinguished role Mirion plays as an industry leader in nuclear measurement, radiation protection, and safety solutions, in addition to its commitment to innovation and advancing global energy solutions. “We are honored to participate in this important global gathering,” Logan said. “The IAEA plays a crucial role

René Lammers Appointed Chief Research & Innovation Officer of The Estée Lauder Companies11.9.2025 23:25:00 EEST | Press release

The Estée Lauder Companies Inc. (NYSE: EL) today announced the appointment of René Lammers, Ph.D. as Executive Vice President, Chief Research & Innovation Officer, effective October 1, 2025. Mr. Lammers will report directly to Stéphane de La Faverie, President and Chief Executive Officer, and will join the company’s Executive Team. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250911004836/en/ René Lammers, Ph.D., Executive Vice President, Chief Research & Innovation Officer “René is an exceptional and innovative leader whose deep scientific expertise, global perspective, and passion for cutting-edge product development will be instrumental as we transform our approach to research and innovation to more fully align with our focus on consumer centricity,” said Mr. de La Faverie. “Creating transformative innovation is integral to our strategic vision of Beauty Reimagined, and with René’s leadership, we are elevating our capab

RTL Luxembourg Expands Deployment of Verimatrix Technologies to Protect Premier Auto Racing Against Piracy11.9.2025 18:45:00 EEST | Press release

Regulatory News: Verimatrix, (Euronext Paris: VMX), a leading provider of security solutions for a safer connected world, today announced that RTL Luxembourg, the country’s leading media company, has further expanded its use of Verimatrix anti-piracy tools to now include the full Streamkeeper suite of solutions. Initially deploying Streamkeeper Multi-DRM, RTL Luxembourg also recently implemented Counterspy, Deepscan and Watermarking solutions – the industry’s latest set of powerful tools that help further bolster proactive protections for RTL’s motorsport content revenue. It was announced in April 2024 that RTL Luxembourg selected Verimatrix Streamkeeper Multi-DRM to ensure that RTL Luxembourg remained in full control of its valuable digital assets while also consistently keeping costs low and preventing unneeded technical complexities. With the addition of Verimatrix’s Counterspy, RTL Luxembourg further expands its ability to detect unauthorized content distribution in real-time, depl

Xylem and Amazon Partner on Smart Water Upgrades to Save More Than 1.3 Billion Liters Annually in Mexico11.9.2025 17:00:00 EEST | Press release

Residents in Mexico City and Monterrey will soon enjoy more reliable water supply as the two cities launch groundbreaking infrastructure upgrades to save over 1.3 billion liters of water a year – easing pressure from the rapid urbanization and persistent drought conditions that have strained local water systems. The two cities are working in partnership with global water technology company Xylem (NYSE: XYL) and Amazon (NASDAQ: AMZN) to deploy Xylem Vue, an advanced software platform that applies data and analytics to detect leaks, cut water losses and improve residents’ water supply. The projects are estimated to save upwards of 800 million liters of water a year in Mexico City and 560 million liters a year in Monterrey. “In a water-stressed region, where every liter counts, recovering more than a billion liters of water each year is a game-changer,” said Jaime Barba, General Manager, Xylem Vue. “Working with Amazon and the local water utilities, we are using data to give these cities

HTEC Partners with World Economic Forum11.9.2025 16:56:00 EEST | Press release

HTEC, a global digital engineering and product development company, has today announced that it has joined the World Economic Forum’s (WEF) Centre for AI Excellence. HTEC will contribute to the community through its expertise and thought leadership to help advance AI adoption and AI innovation across its core industries. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250911910448/en/ HTEC Partners with World Economic Forum to bring AI expertise to help with industry transformation and real-world outcomes WEF’s Centre for AI Excellence is bringing together leading industry organisations and experts to work together to advance the pace and positive impact AI can have in economies and societies. Its goal is to unlock transformative potential in an equitable and human-centered way, which is well aligned with HTEC’s principles and values. As an AI-first organization, HTEC blends deep engineering expertise with strategic insight.

In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.

Visit our pressroom
World GlobeA line styled icon from Orion Icon Library.HiddenA line styled icon from Orion Icon Library.Eye