OS Achieves 800-Puff Milestone with FEELM Max Technology
22.9.2023 12:34:00 EEST | Business Wire | Press release
A significant mark in the vaping industry was set when OS Vape, a pioneering disposable product series from OS, showcased its dynamic range at the InterTabac from September 14th to 16th in Germany.
Recognized as a leading brand in Germany's shisha product market, OS boasts an extensive local network of channels. Drawing upon this rich resource base, OS's foray into the disposable e-cigarette domain promises consumers enhanced puff counts, cost-efficiency, and unparalleled vapor consistency.
As revealed by Future Marketing Insights, Europe's disposable market witnessed a substantial surge, accounting for a 32.3% revenue share in 2022. This robust growth underscores the escalating consumer preference for hassle-free, smokeless alternatives that eliminate the need for recharges or refills.
The evolution of the disposable sector brings heightened convenience and a broader array of choices for consumers. Capitalizing on this trend, OS, through its innovative product series and leveraging its well-established local distribution network, has achieved impressive sales results. Furthermore, OS's products present a viable option for adult smokers exploring safer alternatives, which could potentially reduce the smoking prevalence in Germany.
The launch of OS Vape represents a landmark progression for the brand in the realm of disposable vapes. As Europe's front-running shisha brand, OS is turbocharging its offerings by integrating the FEELM Max – the globe’s leading ceramic coil disposable solution. This innovative technology allows consumers to enjoy an economically advantageous option, by offering over 800 puffs with 2mL e-liquid in adherence with TPD standards.
The 30% increase in puff count has garnered empirical validation. Inter Scientific, one of the UK's most esteemed independent testing institutes, recently corroborated that the FEELM Max solution can comfortably deliver between 880-920 puffs, enabling OS Vape products, to easily exceed 800 and even approach 900. This assurance allows OS Vape's consumers to confidently enjoy the longer puffs, redefining pre-existing market perceptions.
Distinguishing itself further, OS Vape's cotton-free design heightens atomization efficiency, leading to improve the utilization of the 2mL e-liquid capacity. Beyond enhanced puff longevity, its unwavering power management system assures a staggering 95% vapor consistency, solidifying a gratifying vaping journey. A cherry on top, its ergonomic design encompasses a transparent e-liquid tank, helping to alleviate consumer anxieties.
OS
OS Tobacco launched its shisha business in 2017 and quickly became the number one of Germany's top-selling shisha brand, with unique and outstanding flavors like African Queen and Bonnie ‘n Clyde. Renowned as Germany's most iconic and innovative shisha tobacco brand, OS Tobacco now introduced the new OS VAPES as its first venture into the vaping industry.
FEELM
As a flagship tech brand under SMOORE, FEELM is the world's leading provider of closed vape system solutions. Harnessing the power of Ceramic Coil Heating Technology and authentic Flavor Reproduction Technology, FEELM merges innovation and electronics to deliver the ultimate sensation and a premium vaping experience.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20230921173955/en/
Contact information
Ruiqi Wang
Email: Ruiqi.wang@smooretech.com
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Paraguayan Air Force Taps Cessna SkyCourier for Multi-Mission Operations7.10.2026 14:00:00 EEST | Press release
Textron Aviation Inc., a Textron Inc. (NYSE: TXT) company, today announced the Paraguayan Air Force (Fuerza Aérea Paraguaya) has become the first South American military operator of the Cessna SkyCourier turboprop, marking another milestone for the aircraft’s multi-mission versatility. Funded by Itaipu Binacional — a binational entity operated by the governments of Brazil and Paraguay — the aircraft joins the force’s existing fleet of Cessna Grand Caravan aircraft. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261007525725/en/ The Cessna SkyCourier delivery to the Paraguayan Air Force marks the aircraft’s first South American military operation and expands the force’s multi-mission capabilities. “The Cessna SkyCourier delivers unmatched reliability and mission flexibility, enabling the Paraguayan Air Force to reach remote regions with confidence,” said Bob Gibbs, vice president, Defense & Special Mission Sales. “Its rugged
Shah Rukh Khan and Rizwan Sajan Reunite For Shahrukhz Residences by Danube With Gauri Khan-Designed Penthouses7.10.2026 13:14:00 EEST | Press release
Following success of Shahrukhz by Danube, the commercial tower that sold out on launch day, Danube Properties announces next chapter of its iconic partnership with superstar Shah Rukh Khan with the launch of Shahrukhz Residences by Danube - a landmark fully furnished waterfront residential tower in Dubai Maritime City, with apartments starting at AED 1.65 million and a flexible payment plan of 30% during construction, and 70% upon handover. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261006482573/en/ Shah Rukh Khan and Rizwan Sajan Reunite For Shahrukhz Residences by Danube With Gauri Khan-Designed Penthouses (Photo: AETOSWire) Positioned as world’s first celebrity-named residential tower, Shahrukhz Residences by Danube sets a new benchmark for celebrity-inspired living, offering breathtaking views of the sea and the Dubai skyline. Adding to its exclusivity, celebrated interior designer and SRK’s wife, Gauri Khan, has des
LTM Expands Collaboration with Google Cloud to Help Accelerate Gemini Enterprise Adoption at Scale7.10.2026 11:30:00 EEST | Press release
LTM, a Business Creativity partner to the world’s largest enterprises, today announced an expanded collaboration with Google Cloud to help accelerate adoption of Google Cloud’s Gemini Enterprise. The collaboration will help organizations build, deploy, and scale AI-powered solutions by combining Gemini Enterprise capabilities with LTM's deep industry expertise, engineering talent, and global delivery capabilities. As part of this collaboration, LTM is making significant investments to strengthen its Gemini Enterprise capabilities through a dedicated Gemini Enterprise Center of Excellence (CoE), Specialized Talent and Delivery Capabilities and the development of Industry-Focused AI Solutions that will be showcased at the upcoming, state-of-the-art Gemini EnterpriseCustomer Experience Center. These efforts are designed to help organizations drive enterprise-wide AI adoption, operationalize intelligent workflows, and realize business value from AI at scale. The collaboration focuses on th
Gemcorp and Fonds Souverain Malagasy Announce Strategic Partnership to Support Investment in Madagascar7.10.2026 11:00:00 EEST | Press release
Gemcorp and the Fonds Souverain Malagasy (“FSM”) signed a strategic partnership during the 81st United Nations General Assembly (“UNGA”) in New York, establishing a framework to support investment and the development of Madagascar’s strategic assets. Under the leadership of His Excellency Michael Randrianirina, President of the Republic of Madagascar and guided by his vision to “transform the potential and endowments of the country into tangible impacts for the people,” the partnership will support FSM and the Government of Madagascar in advancing the country’s growth and investment agenda. This includes a particular focus on unlocking the value of Madagascar’s mineral resources, alongside its broader assets across mining, energy and infrastructure. As part of this partnership, FSM and the Government of Madagascar will set the strategic direction and priorities, with Gemcorp supporting FSM in structuring projects, developing investment and financing solutions, and connecting projects w
Wolters Kluwer brings AI-powered drafting directly into the Libra legal workspace7.10.2026 10:01:00 EEST | Press release
Wolters Kluwer Legal & Regulatory today announced the launch of Drafting, a major new capability within Libra by Wolters Kluwer, the company’s legal AI workspace. Drafting enables legal professionals to create, edit, review, and collaborate on Word documents directly within the workspace, reducing the need to switch between separate applications throughout the drafting process. Together with Libra's existing Word Add-in, which is already widely used by legal professionals today, the new capability provides customers with a second, fully integrated way to draft their documents. Depending on their preferences and workflow, they can either remain within the Microsoft Word environment or work end-to-end in the Libra legal AI workspace. At the core of Drafting is the Libra Editor, a Word-style editing environment that enables users to work directly on legal documents while leveraging Libra’s AI capabilities. Lawyers can draft new documents, revise existing content, collaborate with colleagu
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom
