Alipay+ Partners with Global Brands in #MoneyCannotBuy Initiative to Attract E-Wallet Users across Asia
29.9.2023 04:43:00 EEST | Business Wire | Press release
Alipay+ today launches the #MoneyCannotBuy marketing initiative, a series of social media campaigns and special rewards, as the provider of cross-border digital payments and marketing solutions teams with global merchants in bringing a unique travel experience to Asia’s e-wallet users.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20230928554669/en/
With the debut treat unveiled in Dubai, a group of lucky e-wallet users would win round-trip flights in Dubai to find out the poems they submitted through an earlier Alipay+ social media campaign are projected onto the Burj Khalifa to light up the sky. (Photo: Business Wire)
#MoneyCannotBuy features major social media campaigns and special promotion from over 100 brands worldwide ranging from major theme parks to shopping malls, luxury retailers and major airports, for mobile-savvy travelers.
In China and beyond, travelers are seeking more memorable and unique travel experiences overseas. As part of the #MoneyCannotBuy campaign, Alipay+ is also hosting some 30 lucky e-wallet users from Malaysia, South Korea and Thailand on a Dream Tour, to share the excitement of the Asian Games and experience using their home e-wallets in China.
In-app offers for Alipay and other major e-wallet users
The initiative comes as Alipay+ has unveiled a series of special promotions for consumers globally, including Alipay users, for China’s longest public holiday, also known as Golden Week, which bridges over to fall and winter travel seasons.
On top of the #MoneyCannotBuy partner deals, Alipay users can also enjoy in-app car rental services across 200 countries and regions, extra 20% tax refund from major retailers in France, Italy and Spain, as well as other promotions offered by global merchants and tourism agencies.
Paralleled promotion and offers are also available to users of other Alipay+ partner e-wallets, including AlipayHK (Hong Kong SAR, China), GCash (The Philippines), TrueMoney (Thailand) and Touch ‘n Go eWallet among others. The offers range from coupons and free milk tea at Printemps in Paris to 10% off at Seoul's Noryangjin Fish Market.
2023 has been a year of major breakthroughs for Alipay+. Created as a suite of cross-border mobile payment and marketing solutions by Ant Group, Alipay+ now works with about 30 leading e-wallets. With its recent extension into the Chinese mainland, the service now connects tens of millions of merchants in 56 markets to over 1.4 billion payment accounts in Asia and beyond. Consumers enjoy seamless payment and a broad choice of deals using their preferred payment methods while travelling abroad. Small and medium-sized businesses may use Alipay+ digital tools to enhance efficiency and achieve omni-channel growth.
Alipay+ outbound tourism campaign this fall debuts in Dubai with Mid-Autumn rewards
As one of Chinese travelers’ new favorite destinations, Dubai’s downtown shopping malls, such as Galeries Lafayette, Bloomingdale's and Harvey Nichols, are rolling out 15-30% discounts to attract Chinese consumers. Alipay users can also enjoy perks like free massage from Galeries Lafayette when they book a session through the app.
A group of lucky e-wallet users from Alipay, AlipayHK (Hong Kong SAR China), Mpay (Macao SAR China) and OCBC (Singapore) even won round-trip flights and accommodation in Dubai. They also found the poems they submitted through an earlier Alipay+ social media campaign projected onto the 828-metre commanding Burj Khalifa to light up the sky.
The poems are presented alongside a 3-minute branding video of Alipay+ at the world’s tallest building in celebration of the Mid-Autumn Festival, a traditional festival of family and friends’ reunion under the full moon. The video showcases the importance of connectedness and heart-to-heart reunion through the lens of a rabbit traveling around the world in search of the moon.
The same branding video and poems will also be featured spontaneously at Aurora Plaza and Citibank Plaza on the Bund in Shanghai. For more fun, an underground train in Hangzhou has been revamped as a time tunnel to various hot destinations to mark the embarkment of the Golden Week and the #MoneyCannotBuy campaign.
“With a potential reach of over 1.4 billion consumers with increasing demand for unique travel and shopping experiences, we believe Alipay+ is in the best position to offer an omni-channel and pool resources with our merchants and digital payments partners,” said Dr Cherry Huang, General Manager of Alipay+ Offline Merchant Services at Ant Group. “We hope more businesses can take part in the initiative to help deliver the best #MoneyCannotBuy experiences to consumers and unleash more growth through innovation and collaboration.”
About Alipay+
Alipay+ is a suite of cross-border digital payment, marketing and digitalization solutions that help connect global merchants to consumers. Consumers enjoy seamless payment and a broad choice of deals using their preferred payment methods while travelling abroad. Small and medium-sized businesses may use Alipay+ digital tools to enhance efficiency and achieve omni-channel growth.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20230928554669/en/
Contact information
Media
Sarah Dai
Ant Group
Sarah.dai@antgroup.com
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
FDA Authorizes ZYN ULTRA Nicotine Pouches Following Scientific Review21.8.2026 22:11:00 EEST | Press release
Philip Morris International Inc. (NYSE: PM) today announces that the U.S. Food and Drug Administration (FDA) issued Marketing Granted Orders to PMI’s U.S. affiliate, Swedish Match USA, Inc., authorizing the marketing of 11 ZYN ULTRA moist oral nicotine pouch products, including all 9mg variants and one 11mg variant. Additional 11mg variants remain under scientific review. Today’s action further enhances PMI’s leadership role in the smoke-free category. “We are delighted with the FDA’s decision to authorize a range of ZYN ULTRA products, which will build on ZYN’s position as America’s leading smoke-free product brand,” said Stacey Kennedy, PMI U.S. CEO. “We look forward to expanding our portfolio of better choices for the 45 million Americans who consume nicotine products.” ZYN ULTRA positions the brand to further extend its category leadership among legal-age consumers of nicotine products. Like the flagship FDA-authorized ZYN pouches, ZYNULTRA, with its higher moisture content, is fre
58% of Consumers Say They Don't Care Whether a Product is a National Brand or Private Label. They Just Buy What They Need21.8.2026 13:00:00 EEST | Press release
As fast-moving consumer goods (FMCG) prices rose 26% globally between 2021 and 2025, consumers have become more deliberate about where they save and where they spend. NielsenIQ (NYSE: NIQ) has released new findings showing that private label is no longer viewed simply as a lower-cost substitute, but as a credible competitor across value, mainstream, and premium segments. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260819950224/en/ Private label is no longer just a value play. The findings, published in NIQ’s latest report, A Tale of Two Consumers: The Polarized Mindsets Reshaping Global Consumption, created in collaboration with World Data Lab, show how consumer polarization is redefining value and reshaping competition on the shelf. The report also draws on insights from NIQ's 2025reportFinding Harmony on the Shelfwhich documented changing perceptions of private label products. Key findings from these reports include: 58
Tanium Reappoints Co-Founder Orion Hindawi as CEO to Drive Next Chapter of Growth20.8.2026 22:10:00 EEST | Press release
Tanium, a leader in Autonomous IT, today announced that Co-Founder and Executive Chairman Orion Hindawi has been appointed Chief Executive Officer, effective immediately. Dan Streetman is stepping down as CEO and as a member of the Board after leading Tanium for the last three years, during which time Tanium scaled its go-to-market operations and secured strong industry analyst recognition for innovation within the Tanium platform. Streetman will continue to advise Tanium as part of the transition and co-founder David Hindawi will return to the role of Chairman of the Board. With this foundation in place, this transition positions Tanium to deepen its Autonomous IT capabilities and further expand AI offerings across its portfolio and strengthen customer and partner engagement. The Hindawis co-founded Tanium in 2007 to build the central nervous system of enterprise security, giving organizations unified visibility and control over their endpoints. During his prior tenure as CEO from 201
PCI Energy Solutions to Join Mitsubishi Electric, Reinforcing Long-Term Commitment to Customers, Employees, and the Energy Industry20.8.2026 20:46:00 EEST | Press release
PCI Energy Solutions ("PCI"), a leading U.S.-based provider of enterprise software for energy management and optimization, announced today that it has entered into a definitive agreement to be acquired by Mitsubishi Electric Corporation. The agreement was executed on August 20, 2026 (Japan Standard Time). The Transaction represents a strong endorsement of PCI's business, technology, employees, customer relationships and position in the energy industry. Mitsubishi Electric intends to retain PCI's core management team following completion of the Transaction, enabling PCI to preserve leadership continuity, industry expertise and its customer-focused operating model while benefiting from Mitsubishi Electric's global scale, complementary capabilities and long-term investment capacity. The agreement has been signed, but the Transaction has not yet closed. PCI and Mitsubishi Electric will continue to operate as separate companies until closing, which is subject to applicable regulatory approv
Perma-Pipe Secures More Than $67 Million in New Orders in the Second Quarter of 202620.8.2026 20:02:00 EEST | Press release
Perma-Pipe International Holdings, Inc. (Nasdaq: PPIH), a global leader in engineered piping and corrosion protection solutions, today announced that the Company secured more than $67 million in new orders during the second quarter of fiscal 2026, representing strong demand across its strategically important end-markets and geographies. The orders further strengthen Perma-Pipe's backlog and provide increased visibility into future revenue growth. The Company's backlog remains well diversified across geographies, customers and end-markets. The Company continued to see strong demand across its core Oil & Gas and infrastructure markets, while also securing important new business in emerging applications, including advanced leak detection and monitoring solutions. During the quarter, Perma-Pipe secured sizable Oil & Gas awards in both MENA and Canada, reinforcing the Company's position as a trusted supplier to customers undertaking significant energy infrastructure investments. The Company
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom