Alipay+ Partners with Global Brands in #MoneyCannotBuy Initiative to Attract E-Wallet Users across Asia
Alipay+ today launches the #MoneyCannotBuy marketing initiative, a series of social media campaigns and special rewards, as the provider of cross-border digital payments and marketing solutions teams with global merchants in bringing a unique travel experience to Asia’s e-wallet users.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20230928554669/en/
With the debut treat unveiled in Dubai, a group of lucky e-wallet users would win round-trip flights in Dubai to find out the poems they submitted through an earlier Alipay+ social media campaign are projected onto the Burj Khalifa to light up the sky. (Photo: Business Wire)
#MoneyCannotBuy features major social media campaigns and special promotion from over 100 brands worldwide ranging from major theme parks to shopping malls, luxury retailers and major airports, for mobile-savvy travelers.
In China and beyond, travelers are seeking more memorable and unique travel experiences overseas. As part of the #MoneyCannotBuy campaign, Alipay+ is also hosting some 30 lucky e-wallet users from Malaysia, South Korea and Thailand on a Dream Tour, to share the excitement of the Asian Games and experience using their home e-wallets in China.
In-app offers for Alipay and other major e-wallet users
The initiative comes as Alipay+ has unveiled a series of special promotions for consumers globally, including Alipay users, for China’s longest public holiday, also known as Golden Week, which bridges over to fall and winter travel seasons.
On top of the #MoneyCannotBuy partner deals, Alipay users can also enjoy in-app car rental services across 200 countries and regions, extra 20% tax refund from major retailers in France, Italy and Spain, as well as other promotions offered by global merchants and tourism agencies.
Paralleled promotion and offers are also available to users of other Alipay+ partner e-wallets, including AlipayHK (Hong Kong SAR, China), GCash (The Philippines), TrueMoney (Thailand) and Touch ‘n Go eWallet among others. The offers range from coupons and free milk tea at Printemps in Paris to 10% off at Seoul's Noryangjin Fish Market.
2023 has been a year of major breakthroughs for Alipay+. Created as a suite of cross-border mobile payment and marketing solutions by Ant Group, Alipay+ now works with about 30 leading e-wallets. With its recent extension into the Chinese mainland, the service now connects tens of millions of merchants in 56 markets to over 1.4 billion payment accounts in Asia and beyond. Consumers enjoy seamless payment and a broad choice of deals using their preferred payment methods while travelling abroad. Small and medium-sized businesses may use Alipay+ digital tools to enhance efficiency and achieve omni-channel growth.
Alipay+ outbound tourism campaign this fall debuts in Dubai with Mid-Autumn rewards
As one of Chinese travelers’ new favorite destinations, Dubai’s downtown shopping malls, such as Galeries Lafayette, Bloomingdale's and Harvey Nichols, are rolling out 15-30% discounts to attract Chinese consumers. Alipay users can also enjoy perks like free massage from Galeries Lafayette when they book a session through the app.
A group of lucky e-wallet users from Alipay, AlipayHK (Hong Kong SAR China), Mpay (Macao SAR China) and OCBC (Singapore) even won round-trip flights and accommodation in Dubai. They also found the poems they submitted through an earlier Alipay+ social media campaign projected onto the 828-metre commanding Burj Khalifa to light up the sky.
The poems are presented alongside a 3-minute branding video of Alipay+ at the world’s tallest building in celebration of the Mid-Autumn Festival, a traditional festival of family and friends’ reunion under the full moon. The video showcases the importance of connectedness and heart-to-heart reunion through the lens of a rabbit traveling around the world in search of the moon.
The same branding video and poems will also be featured spontaneously at Aurora Plaza and Citibank Plaza on the Bund in Shanghai. For more fun, an underground train in Hangzhou has been revamped as a time tunnel to various hot destinations to mark the embarkment of the Golden Week and the #MoneyCannotBuy campaign.
“With a potential reach of over 1.4 billion consumers with increasing demand for unique travel and shopping experiences, we believe Alipay+ is in the best position to offer an omni-channel and pool resources with our merchants and digital payments partners,” said Dr Cherry Huang, General Manager of Alipay+ Offline Merchant Services at Ant Group. “We hope more businesses can take part in the initiative to help deliver the best #MoneyCannotBuy experiences to consumers and unleash more growth through innovation and collaboration.”
About Alipay+
Alipay+ is a suite of cross-border digital payment, marketing and digitalization solutions that help connect global merchants to consumers. Consumers enjoy seamless payment and a broad choice of deals using their preferred payment methods while travelling abroad. Small and medium-sized businesses may use Alipay+ digital tools to enhance efficiency and achieve omni-channel growth.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20230928554669/en/
Contact information
Media
Sarah Dai
Ant Group
Sarah.dai@antgroup.com
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
LabGenius Therapeutics Announces Poster Presentation at the ESMO Immuno-Oncology Congress 202513.11.2025 02:00:00 EET | Press release
LabGenius Therapeutics (“LabGenius”), a drug discovery company combining artificial intelligence (AI) and high-throughput experimentation to advance next-generation multispecific antibodies for solid tumours, today announced a scientific poster will be presented at the ESMO Immuno-Oncology Congress 2025, being held December 10 - 12, 2025, at the Queen Elizabeth II Centre in London, United Kingdom. LabGenius’ presentation will debut the pre-clinical in vivo efficacy (>90% tumour growth inhibition) and tolerability data for their lead asset, a highly tumour selective bispecific T-cell engager (TCE). Poster Presentation Details Title Novel Selectivity-Enhanced Bispecific T-cell Engager Utilises Avidity to Overcome On-target, Off-tumour Toxicity Date and time Wednesday, December 10, 2025, 08:00 (GMT) Poster number 309P Location The Churchill Room, Queen Elizabeth II Centre, London Bispecific TCE Overview For the selected target, LabGenius has developed a selectivity-enhanced TCE. The compa
VeriSilicon and Google Jointly Launch Open-Source Coral NPU IP13.11.2025 02:00:00 EET | Press release
VeriSilicon (688521.SH) recently announced the joint launch of the Coral NPU IP with Google, targeting always-on, ultra-low-energy edge Large Language Model (LLM) applications. The IP is based on Google’s foundational research in open machine learning compilers and enhanced with AI security features, providing developers with a unified open-source platform to build a robust edge AI ecosystem. The Coral NPU is built on the open RISC-V instruction set architecture, featuring native tensor processing capabilities, supporting mainstream machine learning frameworks such as JAX, PyTorch, and TensorFlow Lite (TFLite), and utilizing open-standard tools like Multi-Level Intermediate Representation (MLIR) from the Low Level Virtual Machine (LLVM) project for compiler infrastructure. It is designed for always-on, ultra-low-energy edge AI applications, particularly for wearable devices and ambient sensing systems. The Coral NPU IP is now open-sourced on the Google Developers website and available
Indero Announces Breakthrough Method for Early-Phase Evaluation of Topical Drugs Using Quantitative Gene Expression13.11.2025 01:00:00 EET | Press release
Indero is proud to announce the successful completion of an internally funded study that introduces a novel approach to evaluating topical new chemical entities (NCE) in early-phase clinical research. This innovative method leverages quantitative gene expression analysis to assess drug efficacy rapidly and cost effectively. Dr. Robert Bissonnette, Executive Chairman and Founder of Indero, who initiated and led the study, shared his excitement about the results: “Our goal was to rethink how to study topical drugs in early phase studies. The results of this study demonstrate that microdosing for only 3 days can provide meaningful efficacy signals. Within just 24 hours, we observed alterations in gene expression after applying a microdose of mid-potency corticosteroid on the skin of patients. By 72 hours, Th2, Th22 and Th17-specific biomarkers were significantly reduced. This outcome is exactly what we hoped for and opens the door to faster, smarter drug development strategies, demonstrat
Valorem Reply recognized as Winner of 2025 Microsoft Inclusion Changemaker Partner of the Year12.11.2025 22:30:00 EET | Press release
Valorem Reply, the Reply Group company specializing in Microsoft technologies and AI-driven, cloud-native solutions, announced today it has won the 2025 Microsoft Inclusion Changemaker Partner of the Year Award. The company was honored among a global field of top Microsoft partners for demonstrating excellence in innovation and implementation of customer solutions based on Microsoft technology. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251112917859/en/ The Inclusion Changemaker Partner of the Year Award celebrates partners that lead with inclusive design, accessibility, and innovation to help customers and communities achieve more. “We’re proud of Valorem Reply for earning this recognition,” said Filippo Rizzante, CTO at Reply. “Their work exemplifies our shared commitment to inclusion and to using technology as a catalyst for opportunity and meaningful change. This award reflects the dedication and creativity of the Va
TOURISE 2025 Debuts Agentic Tourism Initiative, Pioneering the Protocol for Intelligent Travel12.11.2025 22:25:00 EET | Press release
The Agentic Tourism Initiative was unveiled today at the inaugural TOURISE Summit, introducing the world’s first Agentic Protocol for Tourism, a universal digital framework set to transform every stage of the traveler’s journey. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251112353634/en/ His Excellency Ahmed Al Khateeb, Saudi Arabia's Minister of Tourism and Chairman of TOURISE, launches the Agentic Tourism Initiative on the second day of TOURISE. Launched in partnership with TOURISE and Globant, the Initiative builds on the momentum of the acclaimed whitepaper Tourism’s AI Takeover: Reinventing Travel through Agentic Tourism to create a landmark application of AI. It directly answers the whitepaper’s call to create an Open Protocol for Tourism AI, defining how AI agents interact from inspiration to return. The result: intelligent, seamless, and sustainable travel experiences across the global tourism ecosystem. The Init
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom