Business Wire

Reply Recognised as Leader in the PAC Innovation RADAR for Adobe Services in Europe

3.4.2024 10:30:00 EEST | Business Wire | Press release

Share

In the recently published PAC Innovation RADAR "Adobe Services in Europe 2024", an industry study by the independent market research and consulting company PAC (Pierre Audoin Consultants), Reply is classified as a leading Adobe service provider, receiving the highest "Best in Class" award across Retail, Manufacturing and Financial Services sectors.

The PAC Innovation RADAR evaluates up to 30 international IT service providers of Adobe-related services in the European Market. PAC analyses the providers' strategy, development and market position, as well as their performance, expertise, certifications and service offerings.

In the report, PAC recognised Reply as "Best in Class" in three different industries - Retail, Manufacturing and Financial Services - for its outstanding expertise and market strength. Reply, thanks to its companies specialised on Adobe technologies Comwrap Reply, Like Reply, Open Reply, Sagepath Reply and Up Reply, is able to guarantee coverage across the entire Adobe offering: digital content, e-commerce platforms, digital asset management, personalization, marketing automation and more. Reply integrates application development and customisation of Adobe products across all industries and develops AI-based solutions for efficient marketing processes.

Reply's nomination as "Best in Class" in the Adobe Services PAC RADAR follows a series of other awards: Comwrap Reply was named "Adobe 2023 Digital Experience Emerging Partner of the Year - Central Europe", Reply's appointment as a "Platinum Solution Partner" and the acquisition of several Adobe Specializations in recent years, including Adobe Experience Manager Sites and Adobe Commerce, are further confirmation of its extensive expertise and competence.

Spencer Izard, Research Director at PAC, said: "Reply has solidified its position as a premier Adobe consultancy across Europe, guiding major enterprise clients through complex digital transformations by combining user-centric design principles with technical mastery delivered through certified experts based in regional centres of excellence. As an Adobe Platinum partner, Reply's ability to architect tailored, innovative solutions that generate enhanced customer experiences and business impact, coupled with a focus on continuous enablement to stay ahead of emerging Adobe capabilities, allows them to empower ambitious organisations in key European markets through intelligent deployment of Adobe's leading platform."

For more information: "Leading providers of Adobe Services in Europe 2024".

Reply
Reply [EXM, STAR: REY] specialises in the design and implementation of solutions based on new communication channels and digital media. As a network of highly specialised companies, Reply defines and develops business models enabled by the new models of AI, big data, cloud computing, digital media and the internet of things. Reply delivers consulting, system integration and digital services to organisations across the telecom and media; industry and services; banking and insurance; and public sectors. www.reply.com

PAC
PAC is the leading European consulting and analyst firm for the IT industry, a content-based company with a consulting DNA. We accompany software & IT service vendors worldwide on their growth journey. Since 1976, we have helped our clients to understand market dynamics, grow their revenue, and raise their profile. PAC is an analyst-led consultancy with a team of over 100 experts across Europe. We provide market research and analysis on more than 30 countries worldwide, delivered through our portfolio pillars, Guidance, Insights, and Visibility, and our renowned SITSI® research platform. www.pacanalyst.com

To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.

Contact information

Media contact:

Reply
Fabio Zappelli
f.zappelli@reply.com
Tel. +390117711594

Sandra Dennhardt
s.dennhardt@reply.com
Tel. +49 170 4546229

About Business Wire

For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.

Subscribe to releases from Business Wire

Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.

Latest releases from Business Wire

Reply Expands Prebuilt AI Apps With New Production-Ready Applications to Accelerate Enterprise AI Adoption28.5.2026 11:00:00 EEST | Press release

Reply[EXM, STAR: REY] today released a new set of Prebuilt AI Apps: ready-to-use agentic applications designed to drive efficiency and business growth by accelerating the integration of AI into enterprise processes. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260528283268/en/ Prebuilt AI Apps are ready-to-use agentic applications designed to accelerate the integration of AI into enterprise processes, driving efficiency and supporting business growth. In developing the Prebuilt AI Apps, Reply has identified key areas within enterprise processes where AI can create tangible operational value and turned them intoreusable assets, combining deep process knowledge, curated datasets, domain ontologies and reusable agentic flows in robust, secure and production-ready solutions. Each application can be further customised and extended through integration with enterprise systems, internal data and knowledge bases, while maintaining

Klarna Partners With Arrive for Parking in 15 Markets28.5.2026 10:56:00 EEST | Press release

Klarna, the global digital bank and flexible payments provider, has partnered with Arrive, a leading global mobility platform, to bring seamless and flexible payment options to millions of consumers across 15 markets. Through the partnership, drivers will be able to pay for parking using Klarna’s Pay in Full, which will be available directly in Arrive’s EasyPark app, ensuring payments can be made instantly. This provides consumers with more flexibility and control over their everyday spending, and builds on Klarna's growing presence in everyday spending and saving, where consumers increasingly use Klarna for recurring, low-friction purchases alongside savings products like Klarna Balance. Arrive, formerly EasyPark Group, operates one of the world’s largest digital parking networks, facilitating high frequency payments across millions of spots in more than 20,000 cities and 90 countries. By providing the digital infrastructure that helps individuals and decision-makers make smarter urba

Navan Unlocks Savings for Travelers with First SAS NDC Direct Connect28.5.2026 10:01:00 EEST | Press release

Navan (NASDAQ: NAVN), the global AI-powered business travel and expense platform, today announced a New Distribution Capability (NDC) integration with Scandinavian Airlines (SAS). By allowing the airline to share its fares, availability, and offers directly in real time, the integration provides an expanded portfolio of SAS fares and services to Navan customers. This makes Navan the first Travel Management Company (TMC) to access SAS NDC content via a direct connection, leveraging version 21.3 of the NDC API. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260528812727/en/ Direct connection gives travelers access to lower fares and streamlined post-booking services “Our Modern Airline Retailing journey is centered on delivering more relevant offers, greater transparency, and better value for travelers,” said Edward Fotheringham, VP Sales & Distribution at SAS. “By connecting directly with Navan via our NDC channel, we’re expa

Navan Strengthens European Train Offering with Swedish Rail Integration28.5.2026 10:00:00 EEST | Press release

Navan (NASDAQ: NAVN), the global AI-powered business travel and expense platform, today announced the addition of more than 20 Swedish rail carriers to its platform, including Sweden’s largest operators, SJ and VR. Powered by SilverRail's global rail distribution platform, the API integration unlocks access for Navan customers to domestic rail routes in Sweden, as well as many popular cross-border routes in the region, such as between Stockholm and Copenhagen. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260528696890/en/ Through a direct connection with SilverRail, Navan adds more than 20 Swedish rail carriers to its long list of European rail options “We’re seeing strong momentum in Sweden,” says Michael Riegel, Chief Customer Officer at Navan. “It’s a unique economy where you have this intersection of industrial companies, in manufacturing, maritime, and automotive, colliding with a world-class tech and AI scene. Our gro

KKR to Open New Office in Milan, Strengthening Long-Term Commitment to Italy28.5.2026 10:00:00 EEST | Press release

KKR, a leading global investment firm, today announced plans to open an office in Milan, further strengthening its long-term commitment to Italy and expanding its local presence in one of Europe’s largest economies. The office will support the firm’s investment activity across Private Equity, Real Assets, Credit and Insurance, while deepening client partnerships and advancing the continued development of KKR’s private wealth business in Italy. Italy has been an important market for KKR for over two decades, with over €10 billion of capital deployed since 2005 across Private Equity, Real Assets and Credit. The firm’s investments include FiberCop, Europe’s first wholesale-only, open-access fibre network, Enilive, a key player in advancing Italy’s energy transition, and CMC, a sustainable packaging leader using robotics to drive innovation. These investments reflect KKR’s focus on partnering with businesses in sectors critical to long-term economic growth and transformation, and on suppor

In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.

Visit our pressroom
World GlobeA line styled icon from Orion Icon Library.HiddenA line styled icon from Orion Icon Library.Eye