Higround and Minecraft Join Forces to Showcase Gaming as an Art Form
22.5.2024 19:00:00 EEST | Business Wire | Press release
Higround, a leading provider of premium gaming peripherals collaborates with Minecraft, the beloved sandbox game, to unveil an exclusive collection celebrating gaming as an art form. The collaboration brings to life the art and creativity of Minecraft players, inviting gamers to explore and express themselves through a range of meticulously crafted peripherals.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240522106753/en/
The Higround x Minecraft collection features two Summit 2.0 65 keyboards. (Photo: Business Wire)
The Higround x Minecraft collaboration is a testament to the use of gaming as a creative medium and art form. The collection features a lineup of Basecamp 65, Summit 65, and Performance 65 keyboards, alongside matching mousepads and other accessories. Each product showcases iconic artwork from the blocky worlds of Minecraft, capturing the essence of its diverse landscapes, characters, and creatures.
From lush forests to deep mines, this collection invites gamers to bring to life the artistry they create within their individual worlds.
“Most of society views video games as a juvenile pastime. Yet, we believe video games, especially ones like Minecraft, are an art form,” says Creative Director and co-Founder of Higround, Rustin Sotoodeh. “Minecraft's gameplay spawned a generation of creatives who, for the first time, were able to architect houses or design clothes at an early age. Our collaboration with Minecraft shows the world that side of games—the creative side.”
The Higround x Minecraft collection will be available for purchase on May 29 at 12 PM PT, providing gamers with the opportunity to bring the iconic artwork of Minecraft into their gaming spaces. For more information and updates on the release, visit Higround.co.
ABOUT HIGROUND
Higround is a lifestyle and computer peripheral brand that seeks to embody elevated gaming culture. Founded by Rustin Sotoodeh and Kha Lu, Higround creates high-quality peripherals with unique designs that fuse fashion, gaming, and technology. Each capsule features a distinctive array of items known to sell out rapidly. The brand has garnered acclaim for collaborations with renowned brands such as Naruto, SEGA, and Brain Dead. In 2021, the brand was acquired by esports powerhouse 100 Thieves.
ABOUT MINECRAFT
Minecraft is the best-selling video game of all time with millions of players in every country and territory around the world including Antarctica and the Vatican City. At its core, Minecraft is a game about placing blocks and going on adventures. The Minecraft franchise continues to reach new players through ongoing game updates, games like Minecraft Education, Minecraft Legends, and Minecraft Dungeons, a diverse line of consumer products, a growing library of in-game Marketplace content, books and an upcoming major motion picture.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240522106753/en/
Contact information
For more information, please contact:
Kelly Kim, kkim@higround.co
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Doctors, Public Health Experts and Dental Leaders Call for Oral Health to Become Part of Everyday Health Care12.10.2026 14:34:00 EEST | Press release
Doctors, public-health experts and dental leaders are calling for oral health to be treated as part of overall health. Their message is clear: healthier teeth and gums matter beyond the mouth, and effective daily prevention should become a routine part of health care. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261015403348/en/ Oral health is part of overall health. Leading health experts are calling for oral health to become part of everyday health care, with prevention starting at home through healthier habits and daily care of teeth and gums. The new international consensus goes well beyond dentistry. It brought together experts in periodontology, cardiology, diabetes care, family medicine, public health, social care and health education. Convened by the European Federation of Periodontology (EFP) and the European Association of Dental Public Health (EADPH), the group calls on governments, health systems and health pro
Pacific Defense Launches NEXUS, a Converged C2 and Electromagnetic Warfare Mission System12.10.2026 14:30:00 EEST | Press release
Pacific Defense, a leading provider of open-architecture C5ISR and electronic warfare mission systems, today announced the launch of NEXUS, a Commercial Off-the-Shelf (COTS) mission system that converges command and control, communications, networking, edge computing, and electronic warfare on a common, adaptable architecture. Built on a Modular Open Systems Approach (MOSA) aligned to SOSA™, CMOSS and OpenVPX™, NEXUS enables mission-specific configurations across mobile, fixed-site, maritime, and airborne operations. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261012010656/en/ NEXUS converges EW and C5ISR in one, open-architecture system for missions across ground, maritime, and airborne operations. NEXUS brings capabilities traditionally integrated through separate systems onto a common chassis, power, timing, processing, and networking foundation, providing shared infrastructure for C2 and EW mission capabilities. One A
Trading Central Expands UCITS ETF Range to U.S. and Global Equities12.10.2026 14:24:00 EEST | Press release
Trading Central SA ("Trading Central") today announced the launch of two new UCITS ETFs in partnership with HANetf, Europe’s first and leading white-label UCITS ETF and ETC platform. The new funds join the Trading Central Quant Europe 50 Equity UCITS ETF (TCQE), launched on 13 August 2026, bringing the Trading Central Quant ETF range to three. NEW – Trading Central Quant U.S. 50 Equity UCITS ETF (TCQU) | ISIN: IE000M5KXSP3 NEW – Trading Central Quant Global 50 Equity UCITS ETF (TCQW) | ISIN: IE000YM4FP49 Trading Central Quant Europe 50 Equity UCITS ETF (TCQE) | ISIN: IE000DN0XQM1 All three ETFs are available to trade on Euronext Paris, Euronext Milan, Euronext Dublin, the London Stock Exchange, and Börse Frankfurt. J.P. Morgan serves as fund administrator and custodian, while GTX acts as the market maker across these exchanges. This launch marks Trading Central’s continued expansion into investable products, leveraging its proprietary research and data to help brokers grow revenue and
Sharjah Innovation Park Launches Advanced AI Industrial Accelerator for the Super Intelligence Era12.10.2026 14:18:00 EEST | Press release
Sharjah Research, Technology and Innovation Park (SPARK) has launched the Sharjah Advanced AI Industrial Accelerator at AI Everything Abu Dhabi, introducing a global platform to attract, accelerate and scale high-potential AI-driven industrial companies. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261012138683/en/ Hussain Al Mahmoudi during the launch of the Sharjah Advanced AI Industrial Accelerator at AI Everything Abu Dhabi 2026. (Photo: AETOSWire) Built under the theme “Towards the Super Intelligence Era,” aims to turn AI research, models and algorithms into real-world industrial applications, products, pilots and scalable businesses. Participating companies will gain access to industrial testbeds, advanced prototyping and fabrication, laboratories, applied R&D facilities, specialist mentorship, licensing and business setup support, investor connections and market-access opportunities through the SPARK ecosystem, in a
L&T Technology Services Launches EI Lab for Manufacturing and Operations, Featuring NVIDIA Accelerated AI-Native Factory12.10.2026 14:06:00 EEST | Press release
L&T Technology Services (BSE: 540115, NSE: LTTS), a global leader in Engineering Intelligence Solutions and ER&D services, today inaugurated its AI-Native EI Lab for Digital Manufacturing in Bengaluru, an experiential environment where customers and partners can see AI-Native Manufacturing, digital twins and autonomous systems working together across the lifecycles. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261011660276/en/ Inauguration of the EI Lab for Manufacturing and Operations at LTTS’ Bengaluru Campus The EI Lab extends LTTS’ Engineering Intelligence charter to the manufacturing shop floor. Through live and scenario-based demonstrations, customers can move from digital engineering and virtual validation to connected production, intelligent operations and autonomous systems, and see the integration pathways that make each of them scale. The EI Lab is built around multiple capability pillars: Manufacturing Intellig
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom