Business Wire

Leroy Merlin Enriches the Customer Experience With Hanshow Digital Solutions

Share

Hanshow, a leader in Electronic Shelf Labels (ESLs) and digital retail solutions, and Leroy Merlin, a global DIY leader, have partnered to enhance customer and employee experiences by deploying ESLs across over 50,000 products integrated with the Leroy Merlin mobile app in France. Customers now enjoy seamless shopping with easy product geolocation and personalized recommendations in Leroy Merlin stores. After 18 months of R&D, they implemented a fully customized solution in all Leroy Merlin outlets.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240604438443/en/

To view this piece of content from mms.businesswire.com, please give your consent at the top of this page.

Hanshow's ESL Solution at Leroy Merlin. (Graphic: Business Wire)

Enhanced Customer Support with Leroy Merlin's Mobile Application

This immersive experience is powered by the Leroy Merlin mobile application in conjunction with Hanshow's state-of-the-art ESL solutions. Leroy Merlin’s integration of Hanshow ESL into its app offers geolocation in-store to guide customers to products and aisles. This enhances the shopping experience and allows staff to provide more personalized advice and support.

The ESL solution also provides price consistency between online and offline channels, enriching user experience with various features such as customer reviews, enriched product descriptions, access the Home Index to assess a product's environmental and social impact, and the ability to flash labels directly from the application. These functions provide flexibility for consumers and store associates.

"We have successfully met the expectations of Leroy Merlin customers by developing a solution that enhances the in-store experience. By combining data and technological innovations, we have created a tailor-made tool that delivers a personalized experience for each customer," explains Pierre Fosseux, VP of Hanshow France.

Enhancing Retail Efficiency and Customer Experience

Whether it's stock management, restocking, or click-and-collect order preparation, the geolocation of products in the shop is a real time-saver for staff, who can devote themselves to focusing on higher-value tasks. "It now takes sales staff around 75 seconds to pick up a product, instead of 90 seconds previously, for orders placed online and picked up in the shop within a two-hour window chosen by the customer," says Olivier Personne, Merchandising Optimization Manager at Leroy Merlin. Eliminating price differences has positively improved customer satisfaction.

"The solution co-constructed with Hanshow enriches the customer experience across online and offline channels while simplifying in-store team tasks. Currently deployed in France, it is designed for larger-scale rollout in other Leroy Merlin locations," explains Hugues Hartung de la Roer, Concept & Merchandising Director at Leroy Merlin France.

Exemplifying both companies' commitment to enhancing customer satisfaction and driving innovation in the retail sector, the new solution not only simplifies the shopping process but also provides valuable data insights to improve store operations and customer engagement.

The collaboration won the Reta Awards 2024: Best In-store Solution for Leroy Merlin and Top Supplier for Hanshow, for transforming the retail environment with advanced technology.

About Leroy Merlin France

A pioneering company in the Adeo Group, Leroy Merlin is now the leading brand in France in all distribution channels for improving the home and the living environment. Specialising in the sale of products, projects and services, Leroy Merlin France has set itself the goal of building new ways of living with everyone, so that we can live better in the future, and puts customer satisfaction at the heart of its business.

About Hanshow

Hanshow is one of the global leaders in the development and manufacturing of electronic shelf labels and digital store solutions . The company offers customers a series of customized IoT touchpoints and digital store solutions that deliver customer-centric insights. Hanshow's solutions have provided services to a vast number of stores across more than 50 countries and regions, helping them streamline operations, optimize pricing strategies, and offer consumers a more personalized experience. Learn more: www.hanshow.com

To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.

Contact information

info@hanshow.com

About Business Wire

For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.

Subscribe to releases from Business Wire

Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.

Latest releases from Business Wire

Adtran sets new industry benchmarks with optical pumping cesium atomic clocks13.6.2024 15:00:00 EEST | Press release

Adtran today launched two new optical cesium atomic clocks that set new standards in network time synchronization: the OSA 3300 Super High-Performance (OSA 3300 SHP) and the OSA 3350 Super Enhanced Primary Reference Clock+ (OSA 3350 SePRC+). As part of Adtran’s Oscilloquartz portfolio of industry-first optical cesium clocks, the devices leverage unique, state-of-the-art optical pumping technology to meet evolving demands across applications from scientific research to critical PNT infrastructure. The OSA 3300 SHP offers exceptional stability and accuracy, making it a valuable tool for metrology institutes and scientific research facilities. In contrast, the OSA 3350 SePRC+ is specifically designed to enhance holdover capabilities for PNT services. It maintains 100 days of 100-nanosecond precision, providing continuous and accurate timing even in environments where GPS/GNSS is unavailable. This makes it a crucial component for ensuring the integrity of mission-critical networks and supp

Vantage Data Centers Completes $9.2 Billion Equity Investment Led by DigitalBridge and Silver Lake13.6.2024 15:00:00 EEST | Press release

Vantage Data Centers, a leading global provider of hyperscale data center campuses, has completed a $9.2 billion equity investment led by investment vehicles managed by DigitalBridge Group, Inc. (NYSE: DBRG) (“DigitalBridge”), the leading global alternative asset manager dedicated to investing in digital infrastructure, and Silver Lake, the global leader in technology investing. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240613361394/en/ Vantage Data Centers’ portfolio includes 34 operational or developing hyperscale data center campuses across five continents. Pictured is a data center on the company’s Phoenix, Arizona campus. (Photo: Business Wire) The capital raise was significantly oversubscribed and upsized by $2.8 billion with participation from multiple global investors, bringing the completed investment to $9.2 billion. Together with the €1.5 billion investment by Australian Super announced in September 2023, agg

Grid Dynamics Releases Composable Commerce Help Desk Starter Kit to Fill Market Gap in Customer Support13.6.2024 13:15:00 EEST | Press release

Grid Dynamics Holdings, Inc. (NASDAQ: GDYN) (Grid Dynamics), a leading provider of technology consulting, platform and product engineering, AI, and advanced analytics services, announces the launch of its Composable Commerce Help Desk Starter Kit. This innovative starter kit, including a minimum viable product (MVP) deployable in 1-2 months, empowers businesses to deliver exceptional customer support experiences by efficiently managing customer profiles, processing refunds, and handling a myriad of order- and support-related issues. Businesses transitioning from monolithic solutions to MACH (Microservices, API-first, Cloud-native, and Headless) architectures face significant challenges in maintaining comprehensive and responsive customer support. Traditional customer support platforms, while comprehensive, are often rigid and outdated, and lack the flexibility and modern features needed to support today’s customer needs. One of the critical gaps in the composable commerce landscape is

WORLDCOM AWARD 2024 in Tokyo Held on Jun 5, 202413.6.2024 13:00:00 EEST | Press release

WORLDCOM Public Relations Group held its inaugural "WORLDCOM AWARD 2024 in Tokyo" ceremony in Tokyo, recognizing companies that should be highlighted globally from Japan. The event was organized by AZ WORLDCOM JAPAN Co., Ltd., a member of the WORLDCOM Public Relations Group since 1992. The award ceremony took place on June 5, with representatives from eight distinguished companies receiving accolades from WORLDCOM Public Relations Group's representatives and key executives. Following the ceremony, a reception was held, attended by over 100 participants from 28 countries, celebrating the achievements in grand style. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240609539044/en/ WORLDCOM AWARD 2024 - Ceremony (Photo: Business Wire) "Each of these companies is truly outstanding and deserves to be showcased to the world. We hope this recognition will further contribute to their continued prosperity." said Stefan Pollack, chairm

Equativ and Sharethrough Merge to Form One of the Largest Global Independent Ad Platforms and Marketplaces13.6.2024 13:00:00 EEST | Press release

Equativ, the global independent ad tech company, today announces its merger with Sharethrough, one of the top independent omnichannel ad exchanges. This union aims to establish one of the largest ad marketplaces globally, empowering advertisers, media owners, and technology partners to optimize programmatic value and scale. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240613777498/en/ JF Cote, President & CEO of Sharethrough and Arnaud Créput, CEO of Equativ (Photo: Business Wire) With more than 720 employees, 18 countries, and a combined net recurring revenue above $200M, the unified entity will provide advertisers and media owners with an independent vertically-integrated alternative to walled gardens, addressing the growing industry's need for heightened efficiency and innovation on a large scale. Equativ, which confirmed Bridgepoint as its primary investor last year, has tripled in size over the last three years. In Q1

In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.

Visit our pressroom
HiddenA line styled icon from Orion Icon Library.Eye