DNA Plc’s Business Review for April–June 2025: Revenue and profitability continued to grow

Summary of DNA’s key figures for April–June 2025

Unless otherwise stated, the comparison figures in brackets refer to the corresponding period of the previous year. Figures are unaudited.

• Total revenues increased by 4% and amounted to EUR 277 million (267).
  • Service revenues increased by 5% and amounted to EUR 221 million (211).
• EBITDA increased by 12% to EUR 111 million (99).
• Average revenue per user (ARPU):
  • ARPU for mobile communications increased by 4% and was EUR 19.9 (19.2).
  • ARPU for fixed broadband (retail) increased by 4% and was EUR 17.3 (16.6).
  • ARPU for TV subscriptions (retail) increased by 13% and was EUR 12.2 (10.8).

• Number of subscriptions:
  • The number of mobile subscriptions increased to 2,812,000 (2,788,000).
  • The number of fixed broadband subscriptions (retail) increased to 700,000 (688,000).
  • The number of TV subscriptions (retail) decreased to 173,000 (209,000).

CEO’s review

The second quarter of the current year was financially successful for DNA. In April–June, DNA’s total revenues increased by 4% to EUR 277 million (267), service revenue increased by 5% to EUR 221 million (211), and EBITDA rose by 12% to EUR 111 million (99). The number of mobile network subscriptions increased to 2,812,000 (2,788,000), with revenue per subscription rising to EUR 19.9 (19.2). The number of fixed broadband subscriptions also increased to 700,000 (688,000), with revenue per subscription increasing to EUR 17.3 (16.6). The number of TV subscriptions declined as expected, and changes in reporting practices further accelerated the decrease.

The growing importance of data security has long been a hot topic in the media. Scams are on the rise, and everyone is at significantly greater risk of being targeted. DNA has responded to this. In May we launched DNA Huoleton, a new range of phone and broadband subscriptions that come with secure browsing at no extra cost, thanks to which browsing is safer on the DNA network. The launch of these subscriptions builds on our long-term efforts to improve data security. Over the past few years, for example, we have blocked tens of millions of scam calls and millions of scam texts.

In June, DNA announced that we are also bolstering capabilities in monitoring and responding to the cyber threats facing our corporate customers by expanding our offering to include Google Security Operations. The solution enabled by Google Cloud improves threat response and reduces the overall cost of data security. This is already the second major step in strengthening collaboration between DNA and Google Cloud, as in February we announced that Google Cloud will support DNA in transferring its applications to the cloud. Strong cooperation supports the provision of fast and reliable services to our customers.

DNA's annual School Survey, carried out in April, indicated that fewer five-to-seven-year-olds now have a phone of their own for personal use. This is a good and responsible trend. DNA does not recommend that even first and second graders should have a smart phone. It is better to give a young person a phone watch, as their socio-cognitive abilities are not developed enough to safely cope with unsupervised browsing. When children are browsing the internet, the presence of an adult is even more important than age limits, as even children who do not have a smart device of their own are exposed to a wide range of content through their friends’ smart devices.

At DNA, we believe that in the future, people in working life will have to remain independent and self-directed, and be able to learn new things quickly. We have now had more than a decade of experience with a freedom-based working culture, and it has shown to us that a trust-based model works. While many companies have restricted remote working, DNA has trusted in its own approach. The formula is clear: we offer freedom, responsibility and trust – backed up with psychological security. The competition for talent will keep getting tougher and the companies that will thrive are those that focus on employee well-being.

Although the quarter was successful in financial terms, the unpredictability of global economic and security policy is also reflected in Finland. All this volatility constantly reminds us of the importance of preparedness and continuity planning. Accordingly, we have further enhanced our preparedness for exceptional situations. Throughout this year, the population coverage of our state-of-the-art 5G network has been close to 100%, based on Finns' permanent addresses, and we continued to implement network improvements during the second quarter. DNA Tower Finland, part of Telenor Towers, which owns and leases premises and structures for communications networks, has installed lithium batteries at most of its base stations. These batteries will ensure that the base stations will remain operational significantly longer than before during power outages. In addition, the batteries were connected to the Finnish electricity reserve market in the spring, thereby strengthening Finland’s national resilience as a whole. I should also mention that DNA has numerous independent submarine and land connections from Finland to abroad, thanks to which data transfers can always be routed fault-tolerantly. In addition to our own cables, DNA owns the equipment facilities along the routes and leases connections from other operators.

Jussi Tolvanen
CEO

 

Review of Consumer and Corporate Business

In the Consumer Business, DNA ranked second in the Finnish mobile market in terms of subscriptions at the end of June, and first in the fixed broadband market. The company’s successful performance is driven by an excellent customer experience. In the second quarter of 2025, DNA launched DNA Huoleton subscriptions – these new phone and broadband subscriptions include secure internet browsing as a free additional service. Scams are on the rise, and everyone is at significantly greater risk of being targeted. DNA Huoleton subscriptions respond to this challenge and ensure safer browsing on the DNA network. Taking care of the data security of subscriptions is an important corporate responsibility measure that responds to the real needs of customers. The Mobile Certificate has also remained very popular, and DNA recommends that everyone should use the Mobile Certificate to authenticate themselves when using non-banking services.

In the Corporate Business, performance remained strong in the second quarter, which was also reflected in record-high customer satisfaction, the expansion of existing customer services and new customer wins. Corporate Business has responded to the information needs of companies in a volatile global environment by actively sharing its expertise in data security and AI in the form of guides and events. These take into account security perspectives relevant to end users, networks, infrastructure and cloud solutions, as well as the potential of AI. DNA also bolstered its customers' ability to monitor and respond to cyber threats in Finland by expanding its Security Operations Center offering with the launch of a new solution based on Google technology. DNA SOC (Security Operations Center) improves threat response while reducing the overall cost of  data security. This solution is suitable for businesses of all sizes. The DNA Varma mobile-based corporate customer subscriptions that were launched last year were rounded out in May with fixed broadband subscriptions. DNA gained Cisco Gold Partner status and further expanded its partner portfolio in online services. DNA combines the expertise of the entire Telenor Group in managed services for the benefit of domestic, Nordic and global customers.

DNA is actively seeking solutions for customer service automation that immediately deliver added value to business customers. In June, DNA launched the RealtimeVoice solution –, a real-time, AI-based conversational bot. The real-time AI-powered conversational bot within the Genesys customer service offering is the first of its kind in Finland to combine customer service, conversational AI, and real-time translation. Earlier this year, DNA opened the DNA Experience Lounge, which has illustrated the possibilities of new technology to business customers and supported DNA in the development of its services. The DNA Experience Lounge has been well received as a platform for innovative, immersive test drives and pilots of emerging technologies. The Lounge concept and its content are being actively further developed.

Key figures

EUR in million	4–6/2025	4–6/2024	Change, %	1–6/2025	1–6/2024	Change, %	1–12/2024
Mobile service revenues	172	161	6 %	339	320	6 %	650
Wholesale and other mobile revenues	10	9	13 %	20	18	8 %	37
Devices revenues	41	42	-2 %	84	85	-2 %	194
Total revenues mobile operation	222	212	5 %	442	424	4 %	881
Total revenues fixed operation	55	55	-1 %	110	110	0 %	218
Total service revenues	221	211	5 %	439	420	5 %	848
Total revenues	277	267	4 %	552	533	4 %	1,100
EBITDA before other income and expenses	111	101	10 %	225	205	9 %	417
EBITDA	111	99	12 %	225	204	10 %	413
Depreciation and amortisation	-66	-64	2 %	-132	-127	4 %	-256
EBIT	45	35	29 %	93	77	22 %	157
Capital expenditure	31	45	-31 %	51	87	-41 %	172
Operating capital expenditure (1)	24	35	-33 %	41	63	-35 %	133
Mobile
No. of mobile subscriptions (in thousands)(3)	2,812	2,788	1 %	2,812	2 788	1 %	2,803
ARPU (2) in the quarter, EUR	19.9	19.2	4 %	19.9	19.2	4 %	19.4
Fixed:
No. of subscriptions retail market (in thousands):
Internet	700	688	2 %	700	688	2 %	697
- TV (4)	173	209	-17 %	173	209	-17 %	211
ARPU (2) in the quarter - Internet, EUR	17.3	16.6	4 %	17,3	16.6	4 %	16.5
ARPU (2) in the quarter - TV, EUR	12.2	10.8	13 %	12,2	10.8	13 %	11.3

1) Capex excl. licences and spectrum and IFRS 16.

2) ARPU = Monthly subscription revenues and traffic revenues + interconnection / average number of subscriptions.

3) Postpaid, prepaid, mobile home phone (“Luuri”) and mobile broadband subscriptions.

4) TV = cable pay-TV and DNA TV. The number of subscriptions decreased in Q1/2025 particularly due to a change in the reporting methodology.

Additional information:

Jussi Tolvanen, CEO, DNA Plc, tel. +358 44 044 1000, jussi.tolvanen@dna.fi

Timo Kipinoinen, CFO, DNA Plc, tel. +358 44 044 8131, timo.kipinoinen@dna.fi

DNA Corporate Communications, tel. +358 44 044 8000, communications@dna.fi