Another successful demo event for boats in Helsinki, Finland
The second annual Suomiveneilee.fi (“Finland goes boating”) demo event for boats was held 5–6 June in Lauttasaari, Helsinki. The growing popularity of boating this spring was clearly visible, and among the visitors were both those who were getting acquainted with boating for the first time and especially those who were planning to buy a boat right now.
Over two days, on Friday and Saturday, over 700 visitors completed almost 300 test runs with around 30 boats. Although the rainy weather on both mornings may have kept some prospective boaters away, those who were serious about buying a new boat were not put off. When the sun came out on both afternoons, there were even short queues on the piers with visitors waiting for their test runs.
“There was clearly demand for this kind of event in these exceptional times: people are increasingly interested in boating, and this demo event provides an excellent opportunity for them to view and test different boats at the same time,” says Jarkko Pajusalo, CEO of the Finnish Marine Industries Federation Finnboat, which coordinated the event.
“Prospective buyers were active right from the start of the event and were not put off by a little rain. Friday afternoon was even busier, as the weather improved and people came to the event after work. Visitors were impressed by the wide range of boats available for test runs, and 6- to 8.5-metre day cruisers were particularly popular,” says Erkan Fere, Managing Director of Bike & Boat World.
Jointly organised by a group of boating industry players in Finland, the event presented many different sizes and types of boats, from small boats with outboard motors to luxury electric boats and even catamaran yachts.
Growing popularity of summer cottages and boating clearly visible
The growing popularity of summer cottages and boating was reflected in the number of visitors who wanted to test the boats. The event attracted many groups of friends and entire families, especially on Saturday. While some of the visitors were just becoming acquainted with boating, most visitors were clearly considering buying a new boat. Some groups were also interested in buying a new boat together.
“A surprisingly high percentage of visitors, perhaps 75 per cent, were interested in buying a new boat right now. We also had visitors who were new to boating and had just purchased a new summer cottage that could do with a boat. Especially on Saturday, entire families came to see and test our boats,” says Mikael Winqvist, Managing Director of AMT Boats.
“It was clear that people were ready to invest the money they would have spent on traveling abroad this summer on a new boat instead. Small and medium-sized boats for summer cottages are in particularly high demand right now. Purchases of larger boats over 9 metres have been somewhat postponed this spring, but over the weekend even these boats found buyers,” Erkan Fere adds.
Many visitors thanked for the opportunity to try different boats and ask questions related to boating.
“Some of the visitors were boating for the first time, so we instructed them on the basics – everything from starting the boat to changing gears and using the throttle. Not many places allow you to test boats, so for many newcomers, this was a great chance to try boating, compare different models and find the one that best suits their needs,” Mikael Winqvist continues.
Outdoor event appropriate in the circumstances
The demo event was held outdoors across a wide area, making it easy to maintain safe distances. Visitors were also offered disposable gloves and masks to protect themselves. Boats were made available to visitors one group or family at a time, and operators were instructed to clean the railings, steering wheel and controls in between tests. The cabins of larger boats were also disinfected with hydrogen peroxide in between test days.
“Thanks to the large size of the area, we were able to avoid congestion. Some short queues formed on Saturday, as we did not want to put more than one group at a time in each boat, even if it was big enough to do so. Safety is always paramount, so we made sure to maintain a safe distance between visitors at all times,” Jarkko Pajusalo confirms.
The event was organised by the Finnish Marine Industries Federation Finnboat and the Finnish Marine Retailers' Association together with the Helsinki International Boat Show and numerous Finnish boat manufacturers and importers. In addition, the boating companies based on Veneentekijäntie in Lauttasaari also played an important role, organising their traditional season kick-off events at the same time.
Helsinki Boat-Afloat Show in August
The next major boating event in Finland takes place at the end of the active boating system in mid-August, when the Helsinki Boat-Afloat Show will be held at the HSK yacht club in Lauttasaari. More than a hundred exhibitors have already registered for the event, which traditionally includes unveilings for the next model year. The Helsinki Boat-Afloat Show will take place from 13-16 August 2020 if permitted by restrictions at that time.
Jarkko PajusaloManaging DirectorTel:+358 40 673 firstname.lastname@example.org
Käenkuja 8 A 47
Finnboat on maamme venealan teollisuuden ja kaupan toimialajärjestö. Finnboatin jäsenkunta vastaa lähes sataprosenttisesti alan kotimaan liikevaihdosta ja Suomen veneviennistä. Sivulta www.suomiveneilee.fi löydät nopeasti ajan tasalla olevat tiedot jäsenyritysten uusista ja käytetyistä veneistä ja moottoreista sekä tarvikkeista ja muista palveluista.
Subscribe to releases from Finnboat
Subscribe to all the latest releases from Finnboat by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Finnboat
Coronatrygg provkörning av båtar11.6.2021 09:45:00 EEST | Tiedote
Suomiveneilee.fi testdagar av båtar, som arrangerades för tredje gången, erbjöd trygga provkörningar för både erfaret båtfolk och nybörjare. Båtlivet är rekordartat populärt och solen sken på båtfararna på Drumsövattnen.
Covid-safe boat test runs in Lauttasaari, Helsinki11.6.2021 09:45:00 EEST | Press release
The Suomiveneilee.fi (“Finland goes boating”) boat testing days, held for the third time at last weekend in Lauttasaari, Helsinki, provided safe test runs for both experienced and new boaters. The popularity of boating is at record highs and the sun was shining on boaters in the waters of Lauttasaari.
Veneiden koeajoja koronaturvallisesti11.6.2021 09:45:00 EEST | Tiedote
Helsingin Lauttasaaressa viime viikonvaihteessa kolmatta kertaa järjestetyt Suomiveneilee.fi- veneiden koeajopäivät tarjosivat turvallisia koeajoja kokeneille ja aloitteleville veneilijöille. Veneilyn suosio on ennätyslukemissa ja aurinko paistoi veneilijöille Lauttasaaren vesillä.
Suomiveneilee.fi boat testing days in Lauttasaari, Helsinki 4–5 June1.6.2021 10:03:09 EEST | Press release
At the beginning of June, anyone interested in boating will have the opportunity to try different boats at sea. More than 20 different boats, from small outboard motorboats to sailboats, will be available for testing at the suomiveneilee.fi (“Finland goes boating”) test days. The test rides are free of charge for the participants and the boats always have a skilled professional skipper.
Under Suomiveneilee.fi-testdagarna kan man provköra båtar på Drumsö i Helsingfors 4.–18.104.22.168.2021 10:03:08 EEST | Tiedote
För alla som är intresserade av båtlivet och av att röra sig till sjöss öppnar sig i början av juni en möjlighet att på havet prova olika båtar. Under Suomiveneilee.fi-testdagarna kommer drygt 20 olika båtar att finnas för provkörning, från små aktersnurror till segelbåtar. Provkörningarna är gratis för deltagarna och i båtarna finns alltid en kunnig professionell skeppare.
Suomiveneilee.fi -koeajopäivillä pääsee koeajamaan veneitä Helsingin Lauttasaaressa 4.–22.214.171.124.2021 10:03:07 EEST | Tiedote
Kaikille veneilystä ja vesillä liikkumisesta kiinnostuneille avautuu kesäkuun alussa mahdollisuus päästä kokeilemaan merellä erilaisia veneitä. Suomiveneilee.fi -koeajopäiville tulee testattavaksi yli 20 erilaista venettä pienistä perämoottoriveneistä purjeveneisiin. Koeajot ovat osallistujille maksuttomia ja veneissä on aina osaava ammattilainen kipparina.
COVID-19 raised in particular the demand of small motor boats in Finland12.2.2021 05:00:00 EET | Press release
The Finnish boat industry experienced both disadvantages and benefits from COVID-19. The latter part of the year showed a strong growth after the sudden stop in the spring 2020: business grew 11 per cent and the boat exports, which had suffered the most during first half of 2020, were back in growth in the second half of the year. Boating industry employs approximately 3,500 people in Finland and the turnover of Finnboat member companies is more than 600 million euros.
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.Visit our pressroom