BOMBERG Announces World Premiere "BB01 Automatic Cure the BullDog"
15.7.2021 12:12:00 EEST | Business Wire | Press release
True to its rebellious spirit, BOMBERG has launched the first watch ever to incorporate CBD leaves extract: "BB01 Automatic Cure the BullDog".
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210715005041/en/
The new BB01 Automatic Cure the BullDog combines BOMBERG revolutionary, free and adventurous soul with an outstanding concept and a phenomenal design. The dial features the instantly recognisable CBD indica plant with its seven serrated leaves and a powerful Super-LumiNova that makes the watch always readable. (Photo: Business Wire)
BOMBERG connections to CBD are rooted in the relationship nurtured over the years with dogs.
Since the BOMBERG launch in 2012 the bulldogs, Bolt in Mexico and Duke & Paulina in Switzerland, have always been the official brand ambassadors and mascot.
In 2015 BOMBERG partnered with “ Barry Foundation ”, the world’s oldest breeder of St. Bernards and in 2020 with the campaign “Take care of me” supported the “ Black Jaguar-White Tiger Foundation ”.
After Bolt suffered an episode of stress, BOMBERG got in touch with “Bouledogue Attitude Foundation”, in Switzerland, that recommended CBD-based food for its natural properties that help relieve anxiety as well as create a stronger nervous system.
Bolt recovered quickly and helps now spreading the word about BB-01 Automatic Cure the BullDog, the world’s first watch ever containing 100% natural CBD with 0% THC.
Treading an unbeaten path away from the roots of traditional lifestyle industry, BOMBERG embraces the free and insurgent spirit of millions of people around the world who dare to be different and to create their own maverick rules.
The new BB01 Automatic Cure the BullDog combines BOMBERG revolutionary, free and adventurous soul with an outstanding concept and a phenomenal design.
The dial features the instantly recognisable CBD indica plant with its seven serrated leaves and a powerful Super-LumiNova that makes the watch always readable.
BB01 Automatic Cure the BullDog presents real CBD indica leaves extract inside the dial and a strap made of authentic hemp, produced by our partner in the United States, following the strictest sustainability and natural production standards.
BB-01 Automatic Cure the BullDog is the ultimate symbol of audacity signed by BOMBERG.
Technical details:
|
Reference: |
CT43ASS.30-1.11 |
||
|
Movement: |
Automatic 3 hands, Sellita SW200, 38 hours power reserve |
||
|
Case: |
43mm, stainless steel case |
||
|
|
Outer ring with CBD leaves pattern |
||
|
Dial: |
Strong Superluminova on the Indica leaf |
||
|
|
Real organic US hemp inside the dial below the Indica leaf |
||
|
Crystal: |
Sapphire with anti reflective coating |
||
|
WR: |
50m |
||
|
Strap: |
Fabric strap made with US hemp |
||
|
Buckle: |
Stainless steel folding clasp |
||
|
|
RRP CHF, VAT excl. CHF 1’790 |
||
|
|
Quantity SPECIAL EDITION with limited production |
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20210715005041/en/
Contact information
BOMBERG Press:
Frédéric Layani
flayani@bomberg.ch
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
SWISSto12 passes critical design review of dual-band 5G antennas for UNIVITY satellites9.11.2026 10:00:00 EET | Press release
SWISSto12, a leading enabler of the new space economy, today announced it has passed the Critical Design Review (CDR) for the S- and Ka-band phased array antennas for UNIVITY’s 5G non-terrestrial network (NTN) demonstration satellites. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261109823601/en/ SWISSto12's S- and Ka-band phased array antennas pass Critical Design Review SWISSto12 is developing two active antennas for UNIVITY: an S-band direct radiating array (DRA) for direct-to-device services, connecting standard 5G phones straight to the satellite, and a Ka-band DRA operating at 26 GHz for broadband services and feeder links. Both are built for 5G NTN applications, allowing one single satellite to carry both broadband and direct-to-device 5G connectivity. These developments are part of UNIVITY's uniShape program, institutionally supported by France 2030 and the French Space Agency (CNES). This dual capability supports
Avanzanite Announces Exclusive Licence Agreement to Commercialise Zemcelpro ® in Europe9.11.2026 08:00:00 EET | Press release
Avanzanite Bioscience B.V. (“Avanzanite” or “Company”) a European pharmaceutical company focused on rare diseases, today announced an exclusive licence agreement with Montreal-based Cordex Biologics, an ExCellThera company (“ExCellThera”), a leader in enhanced blood stem cell therapies, to commercialise Zemcelpro®. Zemcelpro received conditional marketing authorisation from the European Commission on 25 August 2025 for the treatment of adult patients with haematological malignancies requiring an allogeneic haematopoietic stem cell transplant (allo-HSCT) following myeloablative conditioning for whom no other type of suitable donor cells is available. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261108032164/en/ Adam Plich, Co-founder and CEO, Avanzanite Bioscience Under the agreement, Avanzanite will lead commercialisation across 32 countries including the European Economic Area, UK and Switzerland. Avanzanite will become t
Arrow Electronics launches new business Capstone to increase focus on IP&E solutions9.11.2026 08:00:00 EET | Press release
Arrow Electronics, Inc. (NYSE:ARW) today announced the launch of Capstone, a global business dedicated to interconnect, passive and electromechanical (IP&E) products, solutions and services. With Capstone, Arrow creates a focused and specialized go-to-market approach for IP&E as that technology segment becomes more critical for system performance, reliability and supply continuity. Capstone is designed to make IP&E easy to specify, source and scale. Customers will gain the benefit of dedicated IP&E coverage, fast decision-making and broad execution support across the full on-board and off-board electrical system. By operating under a focused brand, Capstone gives customers more specialized support from design-in through production. The result is a strong platform for improving design choices, reducing execution risk and helping customers scale. The launch of Capstone is part of a broader realignment of Arrow’s global components business, moving from a geography operating model to a tec
GigaDevice to Showcase Intelligent Embedded Solutions at electronica 20269.11.2026 08:00:00 EET | Press release
GigaDevice, a leading semiconductor company specializing in Flash memory, 32-bit microcontrollers (MCUs), sensors, and analog products, will showcase its latest embedded technologies and application-oriented solutions at electronica 2026. As the company continues to strengthen its presence in Europe, the exhibition provides an opportunity to engage with regional customers and partners and demonstrate solutions addressing evolving needs across industrial automation, automotive electronics, and intelligent computing. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261108191898/en/ Experience Intelligent Motion at Electronica Munich “Europe is an important market for GigaDevice, with strong demand for innovation across industrial automation and automotive electronics,” said Dr. Reiner Jumpertz, Vice President and General Manager of GigaDevice EMEA. “At electronica 2026, we look forward to engaging with customers and partners acr
COP31: World Cannot Afford Another Decade of Fossil Fuel Dependence as Climate Crisis Deepens8.11.2026 07:05:00 EET | Press release
As world leaders prepare to gather in Antalya for COP31, 350.org is warning that the world cannot afford another decade of delay in transitioning away from fossil fuels. The UN climate conference starts amidst the largest fossil fuel crisis in history and people all over the world are facing increasingly devastating climate impacts while fossil fuel companies continue to rank obscene profits. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261107414423/en/ Ahead of COP31, 350 Türkiye raised a “Climate Justice, Now” banner at Antalya’s Kaleiçi Harbor, urging world leaders to commit to a just transition away from fossil fuels. Photo credit: Caner Özkan / 350.org 350.org is calling on the Turkish and Australian COP31 presidencies to build on this momentum and ensure that the summit delivers a credible pathway towards phasing out fossil fuels, backed by time bound milestones, accountability and finance. Governments must agree on
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom