Business Wire

Cloudreach and AWS Sign Strategic Collaboration Agreement to Accelerate Global Cloud Adoption

11.8.2021 12:00:00 EEST | Business Wire | Press release

Share

Cloudreach, a leading independent cloud services provider, and Amazon Web Services (AWS), today unveiled a new Strategic Collaboration Agreement. The wide-ranging agreement will mean an acceleration of the companies’ joint go-to-market proposition, along with investments in Cloudreach software innovation, geographical expansion and the launch of a Talent Academy.

This agreement builds on the well-established 12-year relationship between Cloudreach and AWS. Cloudreach will expand within North America and Europe including into new territories Canada, Poland, Spain and the Nordics. In addition, Cloudreach will make significant investments in software, further developing its SMART Migration™ and SMART Modernization™ services. These services are designed to accelerate enterprise cloud adoption through intelligent automation and will help more customers to realize the benefits of AWS services with far greater efficiency.

Cloudreach CEO, Brooks Borcherding, said: “After 12 years of collaboration with AWS, we’re excited to be entering this new phase of growth. Together, we’re focused on delivering the promise of the cloud through new software-driven capabilities coupled with industry-best practices and expertise. For our customers this will mean adopting AWS cloud more efficiently and with greater confidence, achieving a faster time to value.”

Launch of Cloudreach Talent Academy

A key initiative within the agreement is the launch of a Talent Academy. The Academy is designed to train hundreds of diverse and promising candidates to become the next generation of cloud professionals. For entry into the program, Cloudreach will look for candidates with a passion for building their career in cloud, even if they do not have a technical background, and fast-track their technical development.

The program will bring more talent into the AWS community, offering candidates a path to acquire and upskill their AWS capabilities. The Talent Academy is unique in its emphasis on recruiting from a diverse pool of candidates who traditionally have not selected technical career paths. Cloudreach expects hundreds of candidates to become AWS-certified and get the hands-on experience to become cloud consultants, engineers, architects, and developers.

“Cloudreach is committed to addressing underrepresentation and the lack of diversity within the technology workforce and cloud industry. This purpose-driven investment is one of the most exciting aspects of this collaboration with AWS. We’re dedicated to be helping future professionals develop their careers where they will solve complex business challenges for our joint customers,” added Borcherding.

Doug Yeum, Head of Worldwide Channels and Alliances at AWS, said: “We are delighted to build upon the 12-year relationship with AWS Premier Partner, Cloudreach. This collaboration means AWS can bring the highest level of cloud native expertise to an even wider audience with Cloudreach, significantly accelerating the pace of global cloud adoption. We are also particularly appreciative of Cloudreach’s focus on expanding the diverse talent pool of AWS-skilled professionals, which aligns with our leadership principles as a company.”

This engagement will provide AWS and Cloudreach customers with compelling new SMART Migration™ and SMART Modernization™ service offerings to dramatically accelerate cloud adoption and reduce time-to-value by 40%. These new offerings leverage both Cloudamize, a leading planning, assessment, and migration automation software, and Sunstone, a cloud modernization machine learning engine to make continuous modernization recommendations for legacy and cloud deployed services.

Marie Measures, Chief Technology Officer at Sanne Group, the alternative asset fund administrator, said: “The possibilities are endless when you engage with an AWS Partner that’s flexible, easy to work with, and shares your organization’s values. We want to move quickly along our cloud journey and, thanks to Cloudreach and AWS, we have a well-structured transformational roadmap.”

For more details about the collaboration between AWS and Cloudreach, please visit: www.cloudreach.com/en/partners/aws-premier-consulting-partner/

– ENDS –

About Cloudreach

Cloudreach is the world’s leading independent cloud services company. Our mission is to deliver the promise of cloud and drive extraordinary value for our customers. Cloudreach helps enterprises win competitive advantage through successful cloud transformation. With more than 10 years of cloud native experience, we’ve built an unmatched depth and breadth of expertise in cloud technologies and their application to business. For more information about our work, visit www.cloudreach.com.

To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.

Contact information

Press Contact
Rahim Hakimi
Email: rahim.hakimi@cloudreach.com

About Business Wire

For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.

Subscribe to releases from Business Wire

Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.

Latest releases from Business Wire

Belkin Expands SoundForm Audio Lineup at IFA 2026, Bringing ANC and Everyday Listening Features to More Accessible Price Points3.9.2026 11:00:00 EEST | Press release

Belkin, a global leader in consumer electronics for over 40 years, today expanded its SoundForm by Belkin audio portfolio with three new products at IFA 2026: SoundForm Isolate, SoundForm Dot and SoundForm Play. The lineup brings features like active noise cancellation (ANC), long battery life and Bluetooth Multipoint connectivity to more accessible price points, with options designed for immersive listening, everyday value and older kids. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260903967750/en/ Belkin SoundForm Isolate Buds ANC worn in-ear Leading the new audio range, SoundForm Isolate combines Belkin's most powerful noise cancellation with a secure wing-tip fit, designed for listeners who want greater focus and immersion. SoundForm Dot brings ANC to a more compact and accessible form factor, with both ANC and non-ANC options for everyday listening. Rounding out the lineup, SoundForm Play is designed for kids ages 5

Quectel Expands RG660Qx 5G Module Capabilities for Future Railway Mobile Communication System Evaluation and Railway Applications3.9.2026 11:00:00 EEST | Press release

Quectel Wireless Solutions, a global IoT solutions provider, today announced an LGA version of its RG660Qx 5G module series, a high performance, Sub-6GHz 5G module platform that includes support for the Future Railway Mobile Communication System (FRMCS). Used with a dedicated evaluation environment comprising an adaptor board and EVB Kit, the RG660Qx enables equipment manufacturers and railway technology developers to conduct early Future Railway Mobile Communication System (FRMCS) evaluation and testing, supporting development ahead of the transition from GSM-R. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260903961434/en/ Quectel expands RG660Qx 5G module capabilities for Future Railway Mobile Communication System evaluation and railway applications The Future Railway Mobile Communication System is the next-generation railway communications standard developed to replace GSM-R across European and international rail networ

Belkin Introduces New Solutions to Power, Locate and Personalize Everyday Technology3.9.2026 11:00:00 EEST | Press release

Belkin, a global leader in consumer electronics for over 40 years, today announced a new collection of connected accessories, device protection and lifestyle solutions designed to help consumers keep track of and personalize the devices they rely on. The new portfolio includes the SureFind collection, the BoostCharge Slim Magnetic Ring Stand, UltraCharge Smart Display Power Banks and fresh colorways of Belkin's popular BoostCharge Compact USB-C Charger 30W. The newly announced products will debut at IFA 2026, where Belkin will be exhibiting in Exhibit Hall 3.2, booth #117. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260903301400/en/ Product lineup showcasing Belkin's newest mobile power accessories Built around the idea that technology should fit seamlessly into modern lifestyles, the new products focus on solving everyday challenges through thoughtful design and practical innovation. The latest additions are designed to

Belkin Introduces the Future of Portable Power with New UltraCharge Pro Semi-solid-state Power Banks3.9.2026 11:00:00 EEST | Press release

Belkin, a global leader in consumer electronics for over 40 years, today announced new portable charging solutions powered by semi-solid-state technology. The new UltraCharge Pro with BoostSolid Cell line-up is among Belkin's first products to feature semi-solid-state technology, a next-generation battery that delivers improved durability, slim design and longer battery life – all without compromising performance. The newly announced products will debut at IFA 2026, where Belkin will be exhibiting in Exhibit Hall 3.2, booth #117. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260903610474/en/ Product image showcasing the first two Belkin power banks launched with BoostSolid technology Next-Generation Battery Technology for Longer-Lasting Power Belkin's new UltraCharge Pro with BoostSolid Cell power banks are powered by advanced semi-solid-state battery technology, delivering a new standard in portable power. Unlike conventio

I’m green™ bio-based Helps Deterra® Win Multiple Industry Awards for Pharmaceutical Packaging3.9.2026 11:00:00 EEST | Press release

The Deterra® Drug Disposal Pouch, which is made with 50% or more I'm green™ bio-based polymer, has gained Accredo Packaging a number of leading packing industry awards. Developed by Verde, the patented drug disposal technology is designed to deactivate unused medications, preventing drug diversion and mitigating the risk of pharmaceuticals leaching into groundwater and waterways. The partial use of I’m green™ bio-based polymer derived from renewable sugarcane, reduces the carbon footprint of the packaging material compared to equivalent fossil-based polyethylene, all whilst maintaining the technical performance required for pharmaceutical disposal applications. Material Innovation and Application The Deterra® pouch required a material that could meet strict technical specifications without relying entirely on traditional, fossil-based plastics. By utilizing I’m green™ bio‑based polyethylene, the packaging has a reduced carbon footprint whilst maintaining the performance of conventional

In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.

Visit our pressroom
World GlobeA line styled icon from Orion Icon Library.HiddenA line styled icon from Orion Icon Library.Eye