Commission Must Change Course on Reusable Packaging Demands – EPPA
17.11.2022 07:00:00 EET | Business Wire | Press release
As the EU prepares to set strict new targets on packaging waste, a mounting body of evidence shows that proposed targets on reusables are unscientific, unsustainable and unnecessary.
The European Paper Packaging Alliance (EPPA) has issued fresh calls for the European Commission to put the full product life cycle at the heart of its vision for a circular economy, and not to use the upcoming Packaging and Packaging Waste Regulation proposal to effectively outlaw packaging solutions that are more sustainable.
The latest evidence comes from a new life cycle analysis study, which shows that recyclable, paper-based packaging used in the food delivery and takeaway sector offers significant environmental advantages over reusable systems across 12 ‘impact categories’ including climate change, freshwater consumption and resource depletion.
The results show that switching to reusable alternatives would generate 48% more CO2-equivalent emissions, consume 39% more freshwater and demand 82% more mineral and resource extraction.
Analysis of the results shows that this is because transporting food and beverage containers back to restaurants after use, together with washing and drying them hygienically, consumes far more energy, water and resources.
This LCA study adds to a range of other evidence which shows that reusable container systems are not the panacea which some seem to believe.
Commenting on the findings, Eric Le Lay, President of the European Paper Packaging Alliance said:
“ This is more proof that reusable packaging is not always the best solution for the environment. It is imperative that proper life cycle analysis be reflected in the text of the EU’s Packaging and Packaging Waste Regulation proposal.
The leaked draft text of the regulation is disappointing. It sets unrealistic and discriminatory reuse targets for in-store dining and takeaway services. The European Commission should embrace the scientific evidence that single-use, paper-based containers are not only far more practical for food delivery services and their customers, improving hygiene and convenience, but simply perform better on key environmental metrics.”
Antonio D’Amato, Vice President of EPPA, also commented:
“ Protecting the planet is too important a priority to be left to ideology. The planet's health demands a rigorous scientific approach and substantial investment in new technology and innovation, which can only be generated by sustainable growth.
Europe and indeed the entire world face energy and water scarcity and food shortages, yet the Commission's current proposals would escalate carbon emissions and resource depletion, accelerate water stress and increase food waste. We should instead be working together on solutions that are truly sustainable for the environment, the economy and employment. We are convinced that the circular economy, in which we have all invested billions of euros over 30 years’ hard work and innovation, is the only way to provide sustainable solutions for the environment, economy and employment. ”
The study was commissioned by EPPA. The full study including its methodology description is available for download here.
About EPPA:
The European Paper Packaging Alliance is a non-for-profit food and foodservice packaging association. The priorities of the Alliance are to find concrete solutions to increase recycling and to reduce carbon emissions of food and foodservice packaging without compromising food safety and human health protection. More information is available here.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20221116005869/en/
Contact information
Roxana Moldovan
+32 485955210
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Dubai Chambers Organises Open Dialogue in London to Showcase Dubai’s Competitive Advantages as a Global Business Hub16.6.2026 12:25:00 EEST | Press release
Dubai Chambers organised an open dialogue in London in cooperation with the London Chamber of Commerce and Industry (LCCI) aimed at showcasing Dubai’s competitive advantages as a global business hub to a group of leading British investors. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260616827193/en/ H.E. Mohammad Ali Rashed Lootah addresses the audience during the event (Photo: AETOSWire) The event was attended by His Excellency Mohammad Ali Rashed Lootah, President and CEO of Dubai Chambers, together with UK business leaders. Discussions highlighted the key investment opportunities Dubai offers across diverse sectors, as well as the city’s advantages as a hub for the expansion of British companies in the region and globally. The session also outlined the comprehensive support provided by Dubai Chambers to UK investors to ensure the smooth establishment and growth of their businesses in Dubai. The discussions explored how
NIQ and Unlimitail Collaborate to Deliver the Next Generation of Omnichannel Retail Media Insights & Measurement Across Retailers and Countries16.6.2026 12:00:00 EEST | Press release
Retail media investment is accelerating globally, with 67% of CMOs planning to increase spending on retail media networks (RMNs) in 2026. Yet only 53% believe today's RMNs provide adequate measurement and attribution capabilities, highlighting a critical gap in proving true business impact across retailers and markets.* Today, NIQ (NYSE: NIQ), a leading consumer intelligence company, and Unlimitail, a leading retail media network, announced a strategic collaboration designed to help brands and retailers unlock a new era of retail media accountability through advanced measurement, consumer insights, interoperable data infrastructure, and AI-powered analytics. This collaboration will combine Unlimitail's extensive retail media network, which spans 21 countries, 35 retailers, more than 120 retailer websites, and over 250 million loyalty cardholders, with NIQ's industry-leading measurement, analytics, and consumer intelligence capabilities. Together, the companies will help advertisers mov
Thredd Expands Partnership with ID DISTRIBUTION to Power Next Phase of Employee Benefits and Expense Innovation16.6.2026 12:00:00 EEST | Press release
Thredd, the AI-first issuer processing platform, today announced an expanded partnership with ID DISTRIBUTIONthrough its flagship program Vaziva, a leading employee benefits and payments platform, to support its growth beyond consumer payments, into corporate payments, as well as their international expansion. Thredd has worked with ID DISTRIBUTIONsince 2020, supporting the company’s consumer offering in France with physical and digital card issuing and payments processing capabilities. Its Vaziva card program enables companies to digitally manage and distribute multiple types of employee benefits through a single prepaid Mastercard-branded card experience. The program supports convenient, secure card usage for employees to access and use benefits across categories including lunch, gifts, culture, holidays, and travel. With more employers seeking simpler, more digital ways to manage employee benefits and purchasing, IDD is building on its existing consumer card programme to launch a ne
Respond.io Raises $62.5M Series B to Scale AI-Powered Customer Conversations Into North America and Europe16.6.2026 11:00:00 EEST | Press release
Respond.io, a customer conversation management platform, today announced a $62.5 million Series B round led by Camber Partners, with participation from Endeavor Catalyst and existing investors. What respond.io does Respond.io enables mid-market B2C businesses to grow revenue from high volumes of customer chats and calls. It unifies WhatsApp, Instagram, TikTok, Messenger, LINE, Telegram, WeChat, voice calls, email, web chat and 16 more integrations into a single platform with AI agents, automation, and CRMs. This turns fragmented customer conversations into a measurable revenue engine, purpose-built for real-world scale and complexity. The company serves industries where customers initiate conversations before buying, booking, or committing, including education, healthcare, automotive, retail and travel. The platform powers 2 billion messages per quarter for more than 10,000 businesses in over 180 countries, including Toyota, British Airways, Radisson, Hertz, and Decathlon. Respond.io g
Eastnets Launches FinCrime Intelligence Platform to Unify Financial Crime Investigations16.6.2026 11:00:00 EEST | Press release
Eastnets, a global provider of compliance and payment solutions, today announced the launch of FinCrime Intelligence Platform (FCIP), a new investigation and orchestration layer that helps financial institutions unify financial crime operations, improve investigator productivity and gain a single view of risk across AML, sanctions, KYC and fraud. As financial crime operations grow in complexity, many institutions struggle with fragmented investigation tools and inconsistent workflows. FCIP addresses this challenge by providing a single, governed workspace for managing cases across compliance domains - without replacing existing detection systems. Eastnets’ FinCrime Intelligence Platform delivers centralised case management across AML, sanctions screening and KYC, structured, multi‑level investigative workflows with assistive, explainable AI to support, and not replace, human decision-making, providing full audit trails and management oversight. By consolidating AML, fraud, KYC, and scr
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom
