Jennifer Smith Joins Brightcove as Chief Marketing Officer
Brightcove Inc. (NASDAQ: BCOV), the global leader in video for business, today announced that Jennifer Smith has joined the company as Chief Marketing Officer (CMO). In her new role, Smith joins the senior leadership team to lead Brightcove’s marketing functions, including demand generation, product marketing, and marketing communications.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201210005540/en/
Jennifer Smith, Brightcove Chief Marketing Officer (Photo: Business Wire)
“With the ever-increasing need for companies to digitally improve their customer and employee engagement, video is at a defining moment,” said Jeff Ray, Brightcove’s Chief Executive Officer. “As we enter 2021 we continue to see increased demand that we believe will only continue to rise. Jennifer’s vast knowledge, experience, and leadership within the high-tech industry will help expand Brightcove’s presence across global markets.”
Smith is an international marketing executive who brings more than 20 years of experience in global technology companies to Brightcove. She is recognized for her leadership skills in go-to-market strategy and has a proven track record of making improvements across product, sales and marketing for public and private companies. Most recently, she served as CMO at Alfresco Software (recently acquired by Hyland), where she led the transformation of the company’s positioning from technology vendor to platform solution provider, managing all aspects of marketing.
“Brightcove has been an integral part of the video industry for 15 years, having developed award-winning technology used by organizations around the globe,” said Smith. “As communication continues to evolve and thrive in the digital world, storytelling with video will be even more paramount to companies. I am thrilled to join the Brightcove team as we embark on the next chapter of growth. With innovation at its core and a focus on exceptional service to world-class customers, Brightcove is positioned to thrive, while we continue to push the boundaries of what’s possible in video.”
Smith holds a BA Upper Class Degree in Business Management from Brunel University Business School in London. Currently, she serves as President of The CMO Club’s Boston Chapter, and is an Executive Board Member on Evanta’s CMO Summit.
About Brightcove
When video is done right, it can have a powerful and lasting effect. Hearts open. Minds change. Creativity thrives. Since 2004, Brightcove has been helping customers discover and experience the incredible power of video through its award-winning technology, empowering organizations in more than 70 countries across the globe to touch audiences in bold and innovative ways.
Brightcove achieves this by developing technologies once thought impossible, providing customer support without parallel or excuses, and leveraging the expertise and resources of a global infrastructure. Video is the world’s most compelling, exciting medium. Visit www.brightcove.com for more information. Video That Means Business.™
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20201210005540/en/
Contact information
Meredith Duhaime
Sr. PR Manager, Brightcove
mduhaime@brightcove.com
603-785-8518
or
Chris Royal
brightcove@id-pr.com
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Torq Crushes EMEA Estimates With Record-Breaking Q3, Hitting 185% of Quarterly Target19.11.2025 16:00:00 EET | Press release
Torq, the autonomous security operations leader, today announced it has exceeded Q3 EMEA revenue estimates, achieving 185% of its quarterly target. Torq is now firmly established as EMEA’s autonomous security operations platform of choice as enterprise goliaths continue joining its customer ranks, including Virgin Atlantic, Kyocera, Siemens, and Zara. Torq’s EMEA headcount grew 400% across 2025 to accommodate the exponentially increasing demand. “As worldwide momentum accelerates, Torq is doubling down on its EMEA investment by expanding operations, growing regional leadership, and strengthening our on-the-ground presence to fuel our next stage of growth,” said Ofer Smadari, CEO and co-founder, Torq. “Torq is now trusted by many of the world’s largest brands inside some of the most complex and sophisticated security operations centers. With new expansion into Germany, Hungary, Poland, Slovenia, and Switzerland, we are continuing to scale our footprint across the region. EMEA’s most suc
Xsolla Releases “The Xsolla Report: State of Play Q3 2025 Edition, Vol. 8,” Delivering Clear, Data-Led Insights for Game Developers19.11.2025 16:00:00 EET | Press release
Xsolla, a global video game commerce company that helps developers launch, grow, and monetize their products, today announces the release of The Xsolla Report: State of Play Q3 2025 Edition, Vol. 8, a comprehensive analysis of market forces shaping the games industry. The report synthesizes the latest data and expert perspectives to help developers and publishers plan for sustainable growth across platforms and regions. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251119397781/en/ Graphic: Xsolla As developers navigate new distribution models and evolving monetization approaches, the Q3 2025 edition offers a practical perspective on where the market is heading. The global player base is projected to reach 3.6 billion by year-end, with revenue on track to reach $188.8 billion—driven by steady momentum, including console hardware refreshes, PC gains in Asia, and ongoing strength in mobile. Key highlights from the Q3 2025 edi
iConnections Launches Pipelines: A Powerful New Way for LPs and GPs to Turn Connections Into Real Momentum19.11.2025 16:00:00 EET | Press release
iConnections, the leading network for allocators and fund managers, today announced the launch of Pipelines, a new productivity and relationship-management tool built directly into the platform. Pipelines gives LPs and GPs a structured, visual, and purpose-built way to organize their outreach, nurture relationships, and drive their fundraising or investment processes forward—without relying on fragmented spreadsheets or generic CRMs. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251119021208/en/ Born from extensive feedback across the alternative investment ecosystem, Pipelines is designed to solve a common industry challenge: after a productive event or outreach cycle, promising conversations often lose momentum because there is no simple, tailored way to track next steps. “With Pipelines, users finally have a workflow that matches the way this industry actually operates,” said Douglas Melchior, VP of Product at iConnectio
PicSee Launches the World’s First Social Platform That Helps You Get All Your Photos from Friends19.11.2025 16:00:00 EET | Press release
PicSee, a new kind of social platform, announced its global launch - introducing a revolutionary way for friends and family to reconnect through photos. Built on mutual photo sharing and powered by AI, PicSee helps users automatically get all their photos from friends by giving them theirs - without ever uploading them to the cloud. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251112904808/en/ PicSee App - Home Screen Every year, trillions of photos are captured but rarely shared with the friends in them. PicSee changes that. Using on-device facial recognition and a patent-pending “give to get” system, the app automatically identifies which photos belong to whom and helps friends exchange them securely with a single tap. PicSee scans a user’s gallery, recognizes faces, and generates a personalized invite such as: “I have 75 of your pics. Come get them on PicSee.” Once two friends approve each other, PicSee automatically ex
Frontgrade’s Next-Generation SADA-10 Enhances Satellite Power System Efficiency for LEO and MEO Missions19.11.2025 14:30:00 EET | Press release
Frontgrade™ Technologies, a leading provider of high-reliability electronic solutions for space and national security missions,today announced the SADA-10, a compact Solar Array Drive Assembly (SADA) engineered to deliver precise, reliable solar array positioning for Low and Medium Earth Orbit missions. Designed with the latest technology for New Space and leveraging Frontgrade learnings from heritage systems, the SADA-10 combines flight-proven reliability with optimized size, weight, power, and cost (SWaP-C) to give customers greater efficiency and mission assurance in a smaller footprint. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251119865921/en/ The SADA-10’s hybrid stepper motor and harmonic gear drive provide high torque output, zero backlash, and accuracy of 0.015°, ensuring precise solar tracking and maximum power generation in orbit. Dual potentiometers enable redundant position sensing for reliable performance,
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom