Nashville Soccer Club Unveils New Man in Black Kit Honoring the Life & Legacy of Johnny Cash
17.2.2023 15:00:00 EET | Business Wire | Press release
Nashville Soccer Club unveiled today their brand-new Man in Black Kit, honoring one of the most influential singer-songwriters of all time, Johnny Cash. Watch the launch video here.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20230217005049/en/
Photo ID (left to right): John Carter Cash & Hany Mukhtar Photo: Courtesy of Nashville SC
Created in collaboration with the estate of Johnny Cash, Sandbox Succession, and Wasserman Music, the Man in Black Kit was inspired by The Backline Supporters Collective, the club’s fans. On Feb. 29, 2020, Nashville SC inaugurated its journey in Major League Soccer in front of 59,069 fans, a state record for a soccer match. Prior to kickoff, The Backline unveiled their first ever MLS TIFO, featuring the Man in Black alongside the Nashville SC logo. Inspired by that moment, Nashville SC and The estate of Johnny Cash began collaborating to tell the story of the life and legacy of Cash.
The all-black ensemble is embellished by dark graphite and iron metallic accents including a jocktag of Johnny Cash’s iconic photo at Folsom Prison, Cash’s autograph on the back-of-the-neck, the Nashville SC crest, and an iron metallic Renasant Bank logo as well as an adidas logo. The left sleeve celebrates the Apple and MLS partnership by featuring the Apple TV and MLS logos, and the right sleeve features the Hyundai logo.
“From the first day we started Nashville Soccer Club, we talked a lot about being ‘uniquely Nashville,’” said Nashville SC CEO Ian Ayre. “This city is steeped in music history and Icons of that industry. None more so than the Man in Black himself, Johnny Cash. From our opening match on Feb. 29th, 2020 when our supporters, The Backline, unveiled a Tifo with that famous Johnny Cash image, there has clearly been a strong connection between both The Cash Family and the NSC family. I don’t think there can be a greater tribute to Johnny’s place in music history or Nashville than to have a team full of Men in Black take the field on behalf of Nashville SC.”
“Nashville meant so much to my father, both as a historical music community and a welcoming home,” says John Carter Cash . “Connecting the Cash legacy to Nashville Soccer Club and Major League Soccer, and the joy it’s bringing to Nashville residents, would have made him proud. I’m delighted to see the Man in Black celebrated alongside the Boys in Gold.”
Tomorrow, Saturday, Feb. 18, Nashville fans have the opportunity to see and purchase the Man in Black Kit at a public event at the Walk of Fame Park (across from the Country Music Hall of Fame). The festival-like celebration will kick-off at 11:30 a.m. CT with a DJ, player appearances, photo ops and much more. Other activations include a hospitality area and Heineken® Silver Beer Garden where fans can purchase $4 Heineken® products as well as get a first taste of the new Heineken® Silver, Nashville SC player autograph tent, a stage photo opportunity, Fanatics servicing and order pickup, and Tempo the Coyote’s Band Kids Club registration, among others.
Nashville SC will don the Man in Black Kit for the very first time on Saturday, Feb. 25 as it hosts New York City FC as the first match of the MLS Is Back weekend. Scheduled to kick off at 3:30 p.m. CT, the match will honor the collaboration with a special ‘Man In Black’ match. Limited tickets remain available at www.NashvilleSC.com/Tickets.
Fans around the world can witness the kit debut for free on MLS Season Pass, the new, unprecedented streaming service available on the Apple TV app that will feature every MLS match live, with no blackouts. The match will also broadcast on FOX and Fox Deportes.
To celebrate the launch of the Nashville SC Man in Black Kit, now featured on the official Nashville SC Apple Music playlist, fans can enjoy an exclusive pair of Johnny Cash singles: “God’s Gonna Cut You Down,” a rendition performed by breakout country artist Bailey Zimmerman; and a take on the classic “Man in Black” by Música Mexicana singer Carín León. Additionally, Nashville SC has created a dedicated Apple Maps Guide to everything fans need to know about Nashville SC Match Day, from prematch tailgates to in-stadium eats.
Following its debut, the Man in Black Kit will be featured throughout the 2023 and 2024 MLS seasons, and is available for fans to purchase here. In addition to the kit, the partnership will include special collaborations, which will be offered exclusively through Fanatics, the clubs official retail partner, throughout the two seasons.
MEDIA RESOURCES: Photos, video and b-roll
http://www.nashvillesc.com/maninblack
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20230217005049/en/
Contact information
Zach Hunt
615-321-3110
zach@tsgnashville.com
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
DCO Concludes 5 th General Assembly with Adoption of the Kuwait Declaration on Responsible AI for Global Digital Prosperity7.2.2026 17:41:00 EET | Press release
The Digital Cooperation Organization (DCO) has concluded its fifth General Assembly, with Member States adopting the Kuwait Declaration on Responsible AI for Global Digital Prosperity and agreeing on actions to advance inclusive, trusted, and scalable digital transformation in the AI age. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260207972901/en/ DCO concludes 5th General Assembly with adoption of the Kuwait Declaration on Responsible AI for Global Digital Prosperity (Photo: AETOSWire) Convened on 4–5 February 2026 under the Presidency of the State of Kuwait, the General Assembly brought together Ministers and Representatives of Member States, alongside Observers, partners, and guest countries, to review progress against the DCO 4-Year Agenda (2025–2028), take joint decisions on multilateral initiatives, and translate shared ambition on AI into delivery. Ministers and representatives reaffirmed their commitment to inclu
Rapid Medical™’s DISTALS Trial Overwhelmingly Positive, Demonstrating Superior Reperfusion with TIGERTRIEVER™ 13 in Medium Vessel Stroke6.2.2026 21:30:00 EET | Press release
Rapid Medical™, a leading developer of active endovascular devices, today announced late-breaking results from the DISTALS multicenter, randomized controlled trial showing that TIGERTRIEVER™ 13 achieved superior brain tissue reperfusion with an excellent safety profile when compared with medical management in medium vessel occlusion (MVO) stroke. The findings were presented in the main closing session at the 2026 International Stroke Conference (ISC). Top-line results showed that the TIGERTRIEVER™ 13 arm demonstrated 3x more successful reperfusion without symptomatic intracranial hemorrhage (sICH) compared to medical management–86.3% vs 27.7% (p < 0.001). Notably, zero sICH events were reported in the randomized treatment arm treated with TIGERTRIEVER 13. By comparison, sICH rates reported with intravenous thrombolysis alone are higher, ranging from 2 – 6% in contemporary trials.1,2,3 “These results highlight what is possible when both the device and the trial are designed specifically
Al Barari Breaks Ground on The Cape, The Final Chapter of a Legacy6.2.2026 16:46:00 EET | Press release
Al Barari, Dubai’s pioneering nature-led community, has officially marked the groundbreaking of The Cape, its final signature residential development, celebrating two decades of visionary craftsmanship and a continued commitment to creating harmonious living environments rooted in nature. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260206475199/en/ Hazza Zaal, CEO of Al Barari Real Estate Group, alongside the Sales and Construction teams at The Cape Groundbreaking Ceremony, marking a milestone in Al Barari’s final signature development. (Photo: AETOSWire) The milestone ceremony signals the beginning of a landmark chapter for Al Barari, as The Cape represents the culmination of a 20-year legacy defined by intentional design, wellbeing-focused living, and immersive natural landscapes. Located within Dubai’s green heart, The Cape introduces an enriched lifestyle experience surrounded by lush botanical settings, gentle water
Quantfury and Sandwich Launch Commercial Series to Encourage Better Choices in Retail Trading6.2.2026 16:00:00 EET | Press release
Quantfury Trading Americas Limited (“Quantfury”), a global brokerage offering commission-free trading at real-time spot prices from major exchanges, has partnered with Sandwich, a leading creative agency for tech and product videos, to produce a Social Responsibility Commercial Series. The series of commercials incorporates clear, engaging storytelling to prompt viewers to think about common retail trading behaviors—especially high-energy marketing, gamification of speculation, and heavy focus on potential gains without equal attention to risks—and to choose more thoughtful, informed approaches. Lev Mazur, Founder of Quantfury, said: “It’s a pleasure to work with Sandwich, whose visual storytelling is outstanding. Since day one, Quantfury has aimed to question and improve the standard practices in the global retail trading industry.” Adam Lisagor, Founder of Sandwich, added: “A good investment is a story. Quantfury stood out by wanting to tell a real, interesting story first—rather tha
JSS: 2025 Sake Exports Grew Steadily, Reaching a Record 81 Markets6.2.2026 05:00:00 EET | Press release
Sake exports continued to expand in 2025 in both value and volume, with export destinations reaching a record 81 countries and regions. Export value increased 6% year on year to 45.9 billion yen, while export volume rose 8% to 33.55 million liters (3.73 million cases on a 9-liter basis), marking the second-highest export performance on record. The average export unit price per 750 ml bottle declined 2% year on year to 1,026 yen. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260205671686/en/ Sake Export Performance by Country (Top 10, 2025) Export value has nearly doubled since 2020, and the CAGR over the past five years reached 14%. This underscores sake’s position as a high-growth category globally. Asia remained the largest export destination, with export value totaling 28.8 billion yen, representing an 8% increase year on year and accounting for 63% of total export value. North America recorded exports of 12.4 billion ye
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom