Over 400 Brands From Over 45 Countries Named ‘Brand of the Year’ in 2020-2021 World Branding Awards
15.12.2020 23:00:00 EET | Business Wire | Press release
The highly prestigious World Branding Awards – the ultimate global brand recognition accolade, now in its 12th edition, saw over 400 brands from 45 countries named “Brand of the Year” after a vigorous voting and nomination process which took place between February and July of this year, and over 250,000 consumer participants across the globe despite difficulties posed by the COVID-19 pandemic.
Now in its seventh year, the Awards are organised by the World Branding Forum, a global non-profit organisation dedicated to advancing the standards of the branding industry. The 12th edition of the Awards is set to take place in March 2021 at Kensington Palace in London, the home of the Awards since 2015.
The full list of winners is now available.
Amongst the top tier brands listed as Global Tier winners are CoCo, Faber Castell, Fender, Heinz, IKEA, LEGO, McCain, Netflix, PILOT, Spotify, Yakult, and Yamaha, amongst others.
Regional Tier winners include Anchor (New Zealand), Cotton On (Australia) Elkjøp (Norway), LuLu (United Arab Emirates), Isetan and Uniqlo (Japan), amongst others.
Winners are uniquely judged through three streams: brand valuation, consumer market research, and public online voting. Seventy percent of the scoring process comes from consumer votes. There can only be one winner in each category per country. The Awards have seen a steady increase in voter participation every year since its inception. Many participating countries were added to the list this year including Ireland and New Zealand.
“This year has been an extremely difficult time for businesses worldwide. COVID-19 has forced many brands to adapt to a new normal, and the World Branding Awards celebrates the efforts these businesses have put into their branding and marketing. The excitement is building for the 2020-2021 World Branding Awards,” said Richard Rowles, Chairman of the Forum.
The Forum also organises and sponsors a range of educational programmes, as well as publishes branding news on its website that reaches a global audience of over 35 million visitors annually.
About the World Branding Awards
The World Branding Awards is the premier awards of the World Branding Forum. The Awards recognises the achievements of some of the best brands in the world. Winners are selected based on brand valuation, market research, and online public voting.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20201215005466/en/
Contact information
Press:
Peter Michaels
peter.michaels@brandingforum.org
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
ENGIE and NHOA Energy Break Ground on 320MWh Drogenbos Battery Project in Belgium27.5.2026 14:22:00 EEST | Press release
NHOA Energy, global provider of utility-scale energy storage systems, joined ENGIE today in marking a significant milestone with the groundbreaking ceremony of a 320MWh Battery Energy Storage System (BESS) at ENGIE’s Drogenbos power station, near Brussels. The ceremony, held this morning in the presence of Hans Bonte, Minister of Energy of the Government of Flanders, Vincent Verbeke, CEO of ENGIE Belgium, Nicolas van den Abeele, Managing Director Renewables & Batteries Benelux of ENGIE, and Giuseppe Artizzu, CEO of NHOA Energy, marked the official start of construction of ENGIE’s third large-scale battery project in Belgium. Awarded under Belgium’s fifth Capacity Remuneration Mechanism (CRM) auction, the project will contribute to the adequacy of the national electricity system under a 15-year contract starting in November 2027. ENGIE has entrusted NHOA Energy with the supply, commissioning and long-term service of the BESS. Once operational, the Drogenbos BESS will also support the in
NIQ Launches Survey Groups to Connect Consumer Sentiment with Real Purchase Behavior27.5.2026 14:00:00 EEST | Press release
NIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced the launch of Survey Groups in NIQ Discover, a new capability that enables brands and retailers to understand not just what is changing in the market, but why. Available immediately within NIQ Discover, Survey Groups build on NIQ Panel Surveys by linking attitudinal insights to real-world purchase behavior from NIQ’s consumer panels—helping clients uncover the motivations behind performance shifts, identify opportunity gaps, and act with greater confidence in an increasingly complex consumer landscape. What’s New: Survey Groups in Discover Survey Groups make NIQ Panel Survey insights easier to access, analyze, and activate within existing workflows. By grouping survey responses with purchase behavior, clients can: Analyze key consumer segments with greater precision Understand the drivers behind brand and category performance Identify barriers to purchase and causes of brand or category lapsing Surface emerging
Platoon Aviation’s Fleet Will Expand Charter Operations to Become Europe’s Largest Cessna Citation Longitude Fleet27.5.2026 13:00:00 EEST | Press release
Textron Aviation Inc., a Textron Inc. (NYSE:TXT) company, today announced it has entered into a multi-aircraft fleet purchase agreement with Platoon Aviation that positions the Hamburg-based charter operator to become the largest Cessna Citation Longitude fleet owner in Europe. Platoon Aviation provides on-demand private jet travel, serving business and leisure travelers seeking long-range capability, cabin comfort and operational reliability. Deliveries of the Citation Longitude aircraft are expected to begin in 2027. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260527805306/en/ Platoon Aviation’s fleet will expand charter operations to become Europe’s largest Cessna Citation Longitude fleet. (Photo credit: Textron Aviation) “From performance and cabin experience to the strength of our global support network, the Citation Longitude provides charter operators with the confidence to grow their fleets and serve customers at
ZCG-Backed VENU+ Expands Global Footprint Through Strategic Partnership with Merlin Entertainments27.5.2026 13:00:00 EEST | Press release
VENU+, a leading global provider of tech-enabled guest mobility, storage, and entertainment solutions and a portfolio company of Z Capital Group (“ZCG”), today announced a strategic partnership with Merlin Entertainments, a global leader in branded entertainment destinations, to enhance and expand photo capture experiences across Merlin’s international portfolio. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260527425123/en/ The partnership includes the rollout of VENU+’s Photo Capture platform across 13 Merlin attractions, including flagship destinations such as LEGOLAND® Resorts and the London Eye, spanning Europe, North America, and Asia. The staged implementation is already underway, with several locations operational and additional sites scheduled for activation throughout 2026. The agreement represents a significant expansion of VENU+’s presence in Europe and marks one of the largest photo capture partnerships in the
euNetworks launches new quantum-safe private connectivity service powered by Adtran’s encrypted optical transport technology27.5.2026 11:00:00 EEST | Press release
Adtran and euNetworks today announced their collaboration on the launch of a new quantum-safe private connectivity service, Quantum Shield. euNetworks has developed Quantum Shield using Adtran’s optical transport technology to augment its broader architecture, which is designed to deliver secure, scalable data center connectivity across euNetworks’ pan-European network. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260526610601/en/ Adtran’s encrypted optical transport technology is helping euNetworks deliver the highest levels of protection for sensitive data moving across Europe. The new offering is built for enterprises with stringent security, performance and customer-controlled encryption requirements. The deployment combines high-capacity dedicated infrastructure with real-time fiber monitoring and enhanced optical-layer visibility to safeguard critical traffic. By integrating advanced encryption with continuous monito
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom