Zynga and Alec Baldwin Preview Creative Collaboration Celebrating the 10-Year Anniversary of Words With Friends
Today, Zynga Inc. (Nasdaq: ZNGA), a global leader in interactive entertainment, announced details of its creative collaboration with Emmy Award-winning actor, producer and director Alec Baldwin. A long-time player of Zynga’s iconic mobile game Words With Friends, Baldwin joins the title’s ongoing 10th anniversary celebration with a promotional content campaign, lending his signature wit and wry sensibility to humorous video vignettes that will be released over the next several months. In a sneak peek video interview just released, Baldwin discusses his personal connection to the game.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20191031005240/en/
Alec Baldwin for Zynga's Words With Friends (Photo: Business Wire)
“It’s incredible to think back to my early days playing Words With Friends,” said Baldwin. “From playing on sets between takes, with colleagues, filmmakers and crew, to now, with my daily matches with my father-in-law in Spain, the game has been a constant in my life over the past decade.”
“Alec Baldwin not only partnered with us on this campaign, but was a true co-collaborator, from the early creative planning to the shoot,” said Bernard Kim, President of Publishing at Zynga. “He didn’t just bring his chops as an actor to set, he worked with our team to develop the concepts, hone the dialogue and be a true creative force for this content series.”
As a part of the game’s 10th anniversary celebration, players voted for “journey” as their ‘word of the year’, a testament to the friendships and community in Words With Friends. In the video interview, Baldwin discusses his own unique ‘word of the year’ choice, tied to his growing family and personal journey with fatherhood. In the candid conversation, Baldwin speaks about his most tenacious Words With Friends competitor (his father-in-law), tips for scoring in the game (don’t hold out for a specific letter) and who he would most like to play in the game in the future – his children.
Following today’s video interview with Alec Baldwin, new content featuring the legendary actor in various roles – from a daytime soap doctor to a safari-outfitted adventurer – will be released over the next several months.
To stay up to date on this campaign, follow Words With Friends on Facebook, Twitter and Instagram, #WordsWithAlec.
Editor’s Note:
- To view the Words With Friends & Alec Baldwin supporting assets please click https://app.box.com/s/qht9asji6g5t841cwt667z8ghitb88kf
- To view the Words With Friends Alec Baldwin video interview on YouTube please click https://youtu.be/oA-D2yvJv3U
About Zynga
Zynga is a global leader in interactive entertainment with a mission to connect the world through games. To date, more than one billion people have played Zynga’s franchises including CSR Racing™, Empires & Puzzles™, Merge Dragons!™, Words With Friends™ and Zynga Poker™. Zynga’s games are available in more than 150 countries and are playable across social platforms and mobile devices worldwide. Founded in 2007, the company is headquartered in San Francisco with locations in the U.S., Canada, U.K., Ireland, India, Turkey and Finland. For more information, visit www.zynga.com or follow Zynga on Twitter and Facebook.
Forward Looking Statements
This press release contains forward-looking statements, relating to, among other things, Alec Baldwin’s appearance in Words With Friends social content and marketing programs. Forward-looking statements often include words such as “outlook,” “projected,” “planned,” “intends,” “will,” “anticipate,” “believe,” “target,” “expect,” and statements in the future tense are generally forward-looking. The achievement or success of the matters covered by such forward-looking statements involves significant risks, uncertainties, and assumptions. Undue reliance should not be placed on such forward-looking statements, which are based on information available to us on the date hereof. We assume no obligation to update such statements. More information about these risks, uncertainties, and assumptions are or will be described in greater detail in our public filings with the Securities and Exchange Commission (the “SEC”), copies of which may be obtained by visiting our Investor Relations website at http://investor.zynga.com or the SEC’s web site at www.sec.gov.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20191031005240/en/
Contact information
Media Contacts:
Sarah Ross
sarah@zynga.com / 310-924-1404
Dana Whitney
dwhitney@zynga.com / 415-359-7006
Or
Kjell Vistad | Gilberto Williams-Gamboa
ONE PR Studio (for Zynga in the US) / zynga@oneprstudio.com / (510) 893-3271
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Siren Secures Investment to Advance AI-Driven Investigations for National Security2.12.2025 11:30:00 EET | Press release
Siren, the all-in-one investigation company, today announced a strategic investment from Elastic (NYSE: ESTC), the company behind Elasticsearch. The investment deepens a decade-long partnership between the two companies and accelerates development of Siren’s AI-driven platform, including Siren’s newly launched K9 AI Companion, used by national security, law enforcement, and financial crime agencies worldwide. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251202354147/en/ Siren, the all-in-one investigation company, today announced a strategic investment from Elastic (NYSE: ESTC), the company behind Elasticsearch. The partnership combines the Elasticsearch Platform, which delivers real-time search, retrieval and anomaly detection across structured, unstructured, and streaming data, with Siren’s patented investigative intelligence technology, which fuses data from multiple sources into explainable, auditable insights. Through
P.I. Works Drives Stronger Network Results for Beeline Uzbekistan2.12.2025 11:00:00 EET | Press release
P.I. Works celebrates the success of its long-time client Beeline Uzbekistan, recognized by independent global analytics firms Opensignal and Ookla for excellence in mobile network performance. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251202914682/en/ P.I. Works Drives Stronger Network Results for Beeline Uzbekistan Opensignal named Beeline Uzbekistan the country’s Fastest Mobile Internet provider and Most Consistent Mobile Network for the first half of 2025, while Ookla recognized the operator with the Best Mobile Video Experience award. These honors reflect the measurable impact of P.I. Works’ AI-driven automation, analytics, and optimization capabilities, combined with Beeline Uzbekistan’s strong commitments to investment and innovation. Partnership Powering Network Excellence A joint strategy to bring intelligence and efficiency into operations fuels this success. With automation, self-organizing capabilities, and
GMA with MOVIVA ® : setting new standards in endoscopic bariatric treatment2.12.2025 10:59:00 EET | Press release
Just a few months after the world’s first Gastric Mucosal Ablation (GMA) case using MOVIVA® at the Policlinico Universitario Agostino Gemelli in Rome, clinical experience is rapidly expanding across Europe. With around 80 procedures performed within a short timeframe in eight countries, MOVIVA® is helping to establish a new era of endoscopic bariatric treatment – offering a less invasive option as obesity rates continue to rise worldwide. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251202355726/en/ GMA with MOVIVA® A promising alternative for bariatric patients: GMA with MOVIVA® GMA is an incisionless, minimally invasive endoscopic procedure. It targets the gastric fundus, the main site of ghrelin production – the so-called hunger hormone. By reducing ghrelin levels, patients experience less hunger. At the same time, the ablated tissue shrinks the fundus, which reduces stomach capacity. Together, these effects can support
Hanshow Achieves SOC 2 Type II and SOC 3 Certifications, Elevating Data Security Standards for Global Retailers2.12.2025 10:53:00 EET | Press release
Hanshow, a global leader in digital retail solutions, announced that its All-Star digital solution has earned SOC 2 Type II and SOC 3 certifications following an independent audit by Deloitte. These internationally recognized certifications underscore Hanshow’s commitment to robust data security, privacy protection, and operational reliability for retailers worldwide. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251201803690/en/ All-Star of Hanshow has earned SOC 2 Type II certification. The SOC 2 and SOC 3 certifications, established by the American Institute of Certified Public Accountants (AICPA), are trusted global standards for evaluating information security, processing integrity, confidentiality, and privacy across technology service organizations. SOC 2 Type II certification assesses the operational effectiveness of security controls over an extended period, while SOC 3, as its public summary, offers customers clea
Klarna Launches Tap to Pay for In-Store Purchases Across 14 Markets2.12.2025 10:00:00 EET | Press release
Klarna, the global digital bank and flexible payments provider, today launches the brand new feature Tap to Pay across 14 European markets, bringing flexible payments into physical retail at scale and transforming the Klarna app into an everyday contactless wallet. With more than 80% of European shopping still happening in physical stores, Tap to Pay brings consumers the ease of online shopping into the bricks and mortar stores. Instead of hunting for cards or juggling apps, everything sits in one place — the Klarna app — making every purchase smoother from start to finish. Utilising NFC technology, Tap to Pay turns the Klarna app into a contactless wallet, letting consumers set up a flexible payment plan and pay with a tap, all in one place – without adding their card to another wallet or switching apps at checkout. Tap to Pay builds on the rapid global uptake of the new debit-first Klarna Card, now used by more than 4 million consumers. The card is debit by default, with the option t
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom