DNA to collaborate with startups

5.3.2015 10:00:00 EET | DNA Oyj | Press release

DNA and media group Alma Media have joined the first round of the acceleration programme Star-Tap focusing on digital service innovations. The goal of the programme is to strongly intensify the collaboration with innovative growth companies.

Major companies in Finland and abroad have increased their investments in growth company collaboration, which presents opportunities to reform the industries in the rapidly changing environment. Startup companies can develop and test new business concepts quickly and smoothly but require references, sales channels and cash flow. The Star-Tap programme has been developed to meet the demands of both major companies and growth companies.

“Business collaboration with innovative growth companies is a core part of DNA’s strategy. We want to find solutions that enable us to serve our customers even better and bring them experiences for richer life and business”, says DNA’s Senior Vice President, Strategy, Christoffer von Schantz.

After initial registration, companies will be selected based on chosen themes. The aim is to launch commercial collaboration with these companies and develop new products and services together. The programme does not primarily aim at equity investments but instead at product development, subcontracting and reselling cooperation with commercial terms. KoppiCatch Ltd is responsible for the execution of the programme with changing themes.

DNA and Alma Media will host the first programme and are searching for growth companies especially from the following fields:

Digital advertising: new innovations in advertising and targeting
The smart living room: New concepts with video, entertainment, consumer Internet of Things
E-commerce: conversion analytics, shop and customer care experience (online + store)
New approaches to news media, campaign advertising and multi-channel audience measurement

Growth companies interested in DNA’s and Alma Media’s collaboration are invited to sign up at koppicatch.com/star-tap.

Further information

DNA, Senior Vice President, Strategy, Christoffer von Schantz, tel. +358 (0)44 044 5505, email christoffer.vonSchantz@dna.fi

KoppiCatch, Kaj Hagros, tel. +358 (0)40 8491749, kaj.hagros@koppicatch.com

DNA Corporate Communications, tel. +358 44 044 8000, viestinta@dna.fi

Keywords

Finance IT Tech

About DNA Oyj

DNA Oyj
PL 10
01044 DNA

http://www.dna.fi

DNA Ltd is a Finnish telecommunications group providing high-quality voice, data and TV services for communication, entertainment and working. DNA is Finland’s largest cable operator and the leading pay TV provider in both the cable and terrestrial networks. For DNA, the key area for growth in the Corporate Business is the new way of working, independent of time and place, facilitated by smart mobile devices, diverse communication services and rapid connections. In 2014, DNA recorded a turnover of EUR 833.5 million and an operating profit of EUR 29.4 million. DNA Ltd has more than 3.5 million mobile communications and fixed network customer subscriptions. The Group also includes DNA Store, Finland’s largest retail chain selling mobile phones. For more information, please visit www.dna.fi, Twitter @DNA_fi and Facebook. Alma Media is a media company focusing on digital services and publishing. In addition to news services, the company’s products provide useful information related to lifestyle, career and business development. The services of Alma Media have expanded from Finland to the Nordic countries, the Baltics and Central Europe. In 2014, the company employed an average of 1,830 professionals (excluding deliverers), of whom approximately one quarter worked outside Finland. Alma Media’s revenue in 2014 totalled approximately EUR 295 million. Alma Media’s share is listed on NASDAQ OMX Helsinki. Read more at www.almamedia.com. KoppiCatch Ltd is a seed investor and startup accelerator with its main focus on media, IT, e-commerce, analytics and training. KoppiCatch consults major companies in startup collaboration and offers continuous company monitoring and facilitating services as well as time-restricted industry-specific acceleration programmes. The company is also a Vigo accelerator certified by the Ministry of Employment and the Economy. More information at www.koppicatch.com.

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