DNA fixed-fee subscriber connections, flexibly adjustable to customer needs

Users of the new DNA voice-call subscriber connections do not any longer have to keep count of the calls and text messages included in the monthly fee DNA Joustava 200, DNA Joustava 350, DNA Joustava 500, DNA Joustava 900, and DNA Joustava 12000 were named after the combined number of calls and text messages included in the subscription. The subscriber can also select to include video calls and multimedia messages (MMS) in the monthly fee of the DNA Joustava 12000 subscription.

- If the customer wants to send only text messages during a given month and to make only calls during the following month, or adjust the relative proportion of calls and text messages each month, this too is feasible using the same subscriber connection at the same fixed monthly fee, says DNA Director for Consumer Business Pekka Väisänen .

- Data transmission connectivity is today utilised in a great variety of terminal devices, such as handsets, tablet PCs, and PCs. Our new mobile broadband subscriptions will meet the various new user needs arising from the different devices, says Väisänen.

Selecting a broadband subscription has been made easy by naming the products S, M, L, and XL according to usage needs. DNA Liikkuva Laajakaista S, DNA Liikkuva Laajakaista M, DNA Liikkuva Laajakaista L, and DNA Liikkuva Laajakaista XL have each a dedicated maximum transmission speed and include a defined volume of prioritised data transmission over the 3G network at the maximum speed.

- We will not automatically reduce the connection's speed after the prioritised quota has been exceeded, but, because of fair treatment of all our customers, the data transmission included in the monthly fee has always priority over other traffic in our network. Hence, the speed of non-prioritised data transmission may slow down in the event that a great number of users having right to prioritised data transmission included in the monthly fee and users who have already consumed their quota are simultaneously present within the service area of one relay station, Väisänen states.

The L and XL versions of the DNA Liikkuva Laajakaista operate at the maximum speed of the network. The L sized subscription, at the cost of EUR 13.90 per month, includes 50 G of prioritised data transmission. In the XL sized subscription, at the cost of EUR 19.90 per month, all data transmission is prioritised. DNA Liikkuva Laajakaista S includes, at the cost of EUR 4.90 per month, 1 G of prioritised data transmission at a speed of 512 Kbit, and DNA Liikkuva Laajakaista M, at the cost of EUR 9.90 per month, 5 G of prioritised data transmission at a speed of I M.

Even exceeding the allowed volume of prioritised data transmission will not come as a total surprise, since DNA keeps the customers informed of the transmission volumes via text messages.

DNA Joustava 200 costs EUR 9.90 per month, DNA Joustava 350 costs EUR 14.90 per month, DNA Joustava 500 costs 18.90 per month, DNA Joustava 900 costs 29.90 per month, and DNA Joustava 12000 costs EUR 39.90 per month.

Only the new subscriber connections will be available for sale and replace all of the old fixed-fee DNA subscriber connections. The existing customers can continue using the old subscriber connections as before.

Further information:

Vice President, Consumer Business, Pekka Väisänen, DNA Ltd, tel. +358 (0)44 0400 168, pekka.vaisanen@dna.fi

DNA Corporate Communications: Helena Sukuvaara, Communications Manager, DNA Ltd, +358 (0)44 044 4201 or helena.sukuvaara@dna.fi

DNA Ltd is a Finnish telecommunications company providing high-quality voice, data and TV services to private customers and corporations. In 2010, DNA recorded a turnover of EUR 690 million and an operating profit of EUR 65 million. DNA has more than 3 million mobile and fixed-line network customers. For more information, please visit www.dna.fi.