Wallets to make way for phones – DNA unveils new mobile payment solution

The new DNA Täpäkkä Credit solution from DNA can be used for normal shopping, whether on the high street or online, and for withdrawing money from cash dispensers both in Finland and abroad. The phone sticker accompanying the card can be used to pay for shopping baskets costing under 25 euros, wherever retailers' payment terminals support the service. 

And many vendors do – DNA Täpäkkä Credit can be used to pay for goods at all 30 million sales points accepting MasterCard around the world. OP-Pohjola, the banking operation behind DNA Täpäkkä Credit, will provide users with customer service for the solution. 

- We are developing new services like this in response to consumer demand for effortless and convenient payment methods. DNA Täpäkkä Credit is paving the way toward the future of mobile shopping, where traditional payment services are available directly from your mobile phone, declares Jarkko Utriainen, Director, Business Development of the New Business division at DNA. 

- For example, DNA Täpäkkä Credit is a handy way of buying phones and other devices on credit from DNA Shops. The accompanying purchase protection insurance provides valuable protection from unexpected accidents and theft, Utriainen adds. 

- As payment and consumer behaviour transform, we aim to use new technology to create solutions that make everyday life easier. DNA Täpäkkä Credit includes brand new features which enable fully contactless payment as a routine element in mobile shopping, points out Kasimir Hirn, director of the cards and payments business at OP-Pohjola Group. 

DNA Täpäkkä Credit is available from DNA Shops and by application via DNA's website. 

Further information:

Jarkko Utriainen, Director of Business Development, Consumer Business, DNA Ltd, tel. +358 44 044 1009, jarkko.utriainen@dna.fi

Kasimir Hirn, Vice President, Head of Cards, OP-Pohjola Group, tel. +358 10 252 3047, kasimir.hirn@op.fi 

DNA Corporate Communications, tel. +358 44 044 8000, viestinta@dna.fi

OP-Pohjola Group is Finland's leading financial services group providing a unique range of banking, investment and insurance services. The Group's mission is to promote the sustainable prosperity, well-being and security of its owner-members, customers and operating regions through its local presence. Its objective is to offer the best and most versatile package of loyal customer benefits on the market. OP-Pohjola Group consists of some 200 member cooperative banks and the Group's central institution, OP-Pohjola Group Central Cooperative, with its subsidiaries and closely-related companies, the largest of which is the listed company Pohjola Bank plc. The Group has a staff of 13,000. OP-Pohjola Group posted earnings before tax of EUR 601 million in 2012 and had total assets of EUR 99.8 billion on 31 December 2012. The Group has over four million customers.

DNA Ltd is a Finnish telecommunications company providing high-quality, state-of-the-art voice, data, and TV services to private customers and corporations. DNA’s 3G network reaches five million Finns and is constantly expanding, and the 4G networks are reaching new cities and urban areas all the time. In 2012, DNA recorded a turnover of EUR 769 million and an operating profit of EUR 56 million. DNA Ltd has more than 3 million mobile communications and fixed network customers. DNA and WELHO are registered trademarks of DNA Ltd. For more information, please visit www.dna.fi.